Sender Reputation

  • 10 Email Tracking Metrics You Should be Monitoring

    … to continue growing, you have to maintain and promote your list as well as retain the rest of your subscribers to remain healthy. How many subscribers are lost per week and how many new subscribers are you acquiring? While bounce rates per campaign are typically provided, I’m surprised that overall list retention isn’t a primary focus of email…

    Douglas Karr/ Marketing Technology Blogin EMail- 39 readers -
  • 5 Mistakes that Could Get Your Email in the Spam Folder

    …. With 250ok, we’ve been able to correct some real issues over time… but we still have some ups and downs that simply are inexplicable. That said, there are best practices that you can institute that will improve your results (for now). TechnologyAdvice Research released an infographic, 5 of the Top Email Mistakes that Will Send You to the Spam Folder…

    Douglas Karr/ Marketing Technology Blogin EMail- 26 readers -
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