Seo: Domains & Urls

  • Visualizing your site structure in advance of a major change

    …Making big changes to your website structure? Columnist Dave Davies shares a data visualization method that can help you predict what effect your proposed site structure changes will have on SEO performance. The post Visualizing your site structure in advance of a major change appeared first on... Please visit Search Engine Land for the full article. …

    Dave Davies/ Search Engine Land- 9 readers -
  • 5 local search tactics your competitors probably aren’t using

    …When you and your competitors are all adhering to local SEO best practices, how can you differentiate your business from the rest? Columnist Sherry Bonelli has some ideas. The post 5 local search tactics your competitors probably aren’t using appeared first on Search Engine Land. Please visit Search Engine Land for the full article. …

    Search Engine Landin SEO- 12 readers -
  • A site migration SEO checklist: Don’t lose traffic

    …Planning a site migration? Columnist Pratik Dholakiya's helpful guide will ensure that you cover all the SEO bases to make the transition as smooth as possible. The post A site migration SEO checklist: Don’t lose traffic appeared first on Search Engine Land. Please visit Search Engine Land for the full article. …

    Pratik Dholakiya/ Search Engine Landin SEO- 20 readers -
  • How to keep your staging or development site out of the index

    …You generally wouldn't want your staging site appearing in search results, so how can you prevent Google from indexing this content? Columnist Patrick Stox offers some tips. The post How to keep your staging or development site out of the index appeared first on Search Engine Land. Please visit Search Engine Land for the full article. …

    Search Engine Landin SEO- 13 readers -
  • How we hacked the Baidu link submission script for better indexation

    …Baidu's Link Submission Script is a great way to help Baidu index your content, but it can create some potential SEO issues. Columnist Hermes Ma shares an improved version of the script that is more SEO-friendly. The post How we hacked the Baidu link submission script for better indexation... Please visit Search Engine Land for the full article. …

    Search Engine Land- 8 readers -
  • Tips to troubleshoot your technical SEO

    …Stumped by a technical SEO issue? Columnist Patrick Stox has some tips and tricks to help you diagnose and solve some common problems. The post Tips to troubleshoot your technical SEO appeared first on Search Engine Land. Please visit Search Engine Land for the full article. …

    Search Engine Landin SEO- 9 readers -
  • 19 technical SEO facts for beginners

    …Want to dip your toes into techncial SEO? Columnist John Lincoln shares some fun tidbits for those just starting out. The post 19 technical SEO facts for beginners appeared first on Search Engine Land. Please visit Search Engine Land for the full article. …

    John E Lincoln/ Search Engine Landin SEO- 16 readers -
  • 3 ways to improve link equity distribution and capture missed opportunities

    … There’s a lot of talk about link building in the SEO community, and the process can be time-consuming and tedious. As the web demands higher and higher standards for the quality of content, link building is more difficult than ever. However, few SEOs are discussing how to better utilize what they already have. There seems to be an obsession…

    Search Engine Landin SEO- 14 readers -
  • SEO 101: Which URL versions to add to Google Search Console

    … to the non-www version): www.example.com In this case, both URLs above redirect to the HTTPS version of the website (learn how to move your website to HTTPS). That means that these variations will also need to be added as two separate properties in Google Search Console: https://example.com/ https://www.example.com/ Note that you must specifically…

    Search Engine Landin SEO Google- 23 readers -
  • Don’t follow the leader: Avoid these 5 common e-commerce SEO mistakes

    … factor. However, when UX impact is also taken into account, there’s no reason to wait. 3. Reliance on XML sitemaps for indexation If there is one simple piece of SEO wisdom that every enterprise manager should remember, it’s that each page needs to have a crawl path to have a chance to rank for competitive queries. There are many unique…

    Search Engine Landin SEO- 16 readers -
  • Why microsites aren’t always ideal for SEO

    … in Google search results. If they are on one website, they are working together in Google search results. With a single site, there are more inbound links pointed to the one domain, as opposed to splitting those links across multiple domains. In this scenario, ultimately the single site works better for SEO. Site authority It’s tough to really know…

    Janet Driscoll Miller/ Search Engine Landin SEO- 21 readers -
  • Buying a pre-owned domain? Check these 10 things first

    …-month mark; however, it may take up to 12 months, or even longer, to match your site’s previous DA. This shouldn’t deter you from migrating to a pre-owned site; however, you will need an ongoing SEO strategy over the course of the next 12 months to make sure you are moving the needle. 10. Page speed Last but not least, one of the most important…

    Search Engine Landin SEO- 17 readers -
  • 10 tips for choosing the perfect domain

    … Your domain name and URL play a big role when it comes to search. Not only is this the destination where your visitors will find you and your content, but the domain you choose also can and does impact your search visibility. While there are more domain options than ever before, there are still some best practices you should adhere to if you…

    Search Engine Landin SEO- 24 readers -
  • How to improve your SEO with user-friendly interlinking

    … structure provides SEO and user experience (UX) value for your website. Here are some highlights of internal link functionality: Opens pathways to web pages previously less accessible to search engine spiders. Helps organize web pages categorically based on the keyword used in the link’s URL and anchor text. Improves user navigation by providing further…

    Search Engine Landin SEO How To's- 28 readers -
  • Low-hanging fruit: 5 fast & simple SEO tactics to harvest tons of organic traffic

    …, effort and money we invest into SEO, and today I’m going to help you do exactly that by identifying low-hanging fruit — the SEO tasks you’ve probably overlooked or simply haven’t updated in a long time. These are simple tasks that, once properly executed, can have a significant positive impact on your organic traffic. 1. Revise URL structure Once upon…

    Search Engine Landin SEO- 25 readers -
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