Seo: Duplicate Content

  • Dealing with duplicate content

    …Of all of the possible SEO problems to tackle, columnist Ryan Shelley says duplicate content is one of the easiest. Learn why, and get the scoop on what you need to do. The post Dealing with duplicate content appeared first on Search Engine Land. Please visit Search Engine Land for the full article. …

    Search Engine Landin SEO Content- 7 readers -
  • Canonical tags gone wild

    SMX — Search Marketing Expo is the world’s largest search marketing conference series, with multiple events in the USA and Europe. Visit the Search Marketing Expo site to learn more: http://smxpo.com/1QikJWe Pick your favorite event and attend! http://www.smxadvanced.com http ...

    Search Engine Landin SEO- 9 readers -
  • Canonical tags are easy, right? What’s the worst that could happen?

    ….” How does a canonical tag help with SEO? The canonical tag helps solve duplicate content issues by setting the preferred version of a page and passing signals such as links to the preferred version. The tag helps consolidate duplicate content caused by issues such as: HTTP and HTTPS www and non-www parameters and faceted navigation session IDs…

    Search Engine Landin SEO- 17 readers -
  • 3 steps to overcoming site issues that impact performance

    … these errors moving forward. Include a content audit to check for duplicate or thin content. Remove any content that is duplicated, and rewrite any material that is thin and offers little to no value to the reader. Focus on including information that customers want to read rather than just producing material to fill space. Communicate SEO best…

    Jim Yu/ Search Engine Landin SEO- 16 readers -
  • Canonical chaos: doubling down on duplicate content

    … is running on HTTP and HTTPS, and the CMS has no way to force the protocol and/or subdomain for canonical URLs. Developers take a checklist approach to SEO, implementing the canonical tag without really understanding what it is for and populating it with the address bar URL. Correcting your canonicals In most cases, duplicate content issues can…

    Search Engine Landin SEO Content- 15 readers -
  • For e-commerce success: SEO > aesthetics

    … it!), as well as your brand’s name. Example: “office supplies for small business owners — Acme” Create unique titles Title tags allow search engines to understand the content of specific landing pages. Avoid creating duplicate titles across your site by forgoing the use of manufacturer or vendor titles, as these are likely the same titles they have sent…

    Search Engine Landin SEO- 29 readers -
  • The myth of the duplicate content penalty

    … Many people are more afraid of duplicate content than they are of spammy links. There are so many myths around duplicate content that people actually think it causes a penalty and that their pages will compete against each other and hurt their website. I see forum posts, Reddit threads, technical audits, tools, and even SEO news websites…

    Search Engine Landin SEO Content Google- 14 readers -
  • Don’t get duped by duplicate content: 8 quick checks for every SEO

    … crawl budget — which could prevent new pages from getting crawled and indexed. Some of the best tools in your arsenal include canonical tags, 301 redirects, nofollow/noindex tags and utilizing parameter controls. Work to reduce duplicate content by adding these quick checks to your monthly SEO maintenance routine. Some opinions expressed…

    Search Engine Landin SEO- 25 readers -
  • SEO requirements for a new website platform

    … Many times, those choosing a new enterprise platform to serve their website to the world are not well-versed in today’s SEO requirements. Systems integration and indexation are the focus of many IT-minded project managers. CMS features will often be key to marketing directors’ and CMOs’ decision-making. Even for savvy marketers, some platform…

    Search Engine Landin SEO- 29 readers -
  • Is your HTTPS setup causing SEO issues?

    … opinions expressed in this article may be those of a guest author and not necessarily Search Engine Land. Staff authors are listed here. About The Author Tony Edward is a Senior SEO Manager at Elite SEM and an Adjunct Instructor of Search Marketing at NYU. He leads the SEO team at Elite SEM's New York City office. Tony has been in the online marketing industry for over seven years. His background stems from affiliate marketing and has experience in paid search, social media and video marketing. …

    Search Engine Landin SEO- 23 readers -
  • 10 tips for avoiding shady SEO providers

    … is on a page. BOOM! The bounce rate is magically lowered — but not because the content is engaging or because customer behavior has changed. 5. A la carte SEO services If you’re hiring an SEO provider, you’re doing so because you believe that their expertise will help your business get more visibility online. If they show you a menu of possible…

    Greg Gifford/ Search Engine Landin SEO- 36 readers -
  • Jump-Start Your SEO With These 6 Surefire Tactics

    … on the page. 3. Eliminate Duplicate Content A lot of sites suffer from programming that causes duplicate content on multiple URLs. This is most typical of e-commerce sites that use visitor trail-based breadcrumbs, multiple-categorized products and product filtering options. These systems often generate multiple URLs for the exact same content being…

    Stoney Degeyter/ Search Engine Landin SEO- 26 readers -