Seo: Site Speed

  • Images: Your easiest page speed win

    … be those of a guest author and not necessarily Search Engine Land. Staff authors are listed here. About The Author Kristine Schachinger has 17 years digital experience including a focus on website design and implementation, accessibility standards and all aspects of website visibility involving SEO, social media and strategic planning. She…

    Kristine Schachinger/ Search Engine Landin SEO- 18 readers -
  • SEO & website design: Everything you need to know

    … with the search engines rather than against them. Unfortunately, there are many ways to make a website, and not all technologies are built with search engine optimization in mind. Building an SEO-friendly site requires careful planning and a structured approach to representing your business and the services you provide. For many businesses, this can…

    Search Engine Landin SEO- 29 readers -
  • In the age of RankBrain, these foundational SEO issues still matter

    … site for mobile is more important than ever. After resolving technical SEO issues, audit your site for major mobile red flags: Your site isn’t optimized for mobile. Mobile-friendliness is already a ranking factor for mobile search, and mobile-first indexing is about to make it important all around. Your site has to fit on a mobile screen, load…

    Nate Dame/ Search Engine Landin SEO- 30 readers -
  • Baidu becomes Google’s biggest ally in mobile page speed

    … users, who will be able to enjoy hyper speed on their devices. Of course, it will also benefit brands that want to build a larger presence in mainland China. It is unclear whether users out of the Great Firewall can open an MIP page from a Google SERP; that will depend on whether Google decides to provide support MIP in its search results or accept…

    Search Engine Landin Paid Search SEO- 25 readers -
  • 3 steps to overcoming site issues that impact performance

    … these errors moving forward. Include a content audit to check for duplicate or thin content. Remove any content that is duplicated, and rewrite any material that is thin and offers little to no value to the reader. Focus on including information that customers want to read rather than just producing material to fill space. Communicate SEO best…

    Jim Yu/ Search Engine Landin SEO- 15 readers -
  • Mobile page speed is important, but not (yet) for SEO

    … page speed for mobile searchers visiting your site shouldn’t be a top priority for SEO at the moment. There’s plenty of evidence that increasing page speed is good for your bottom line, which can increase the quality of SEO traffic you receive, but there’s no evidence that mobile page speed is a significant ranking factor at this time. Make your…

    Bryson Meunier/ Search Engine Landin SEO- 19 readers -
  • Links to AMP content are showing up outside of search results

    … The Accelerated Mobile Pages (AMP) standard was designed to bring the fast-loading, clean experience of native apps to the open web. With most large publishers now producing AMP versions of their content, distribution platforms and other referrers are starting to experiment with AMP as an alternative to standard outbound links and app web views…

    Search Engine Landin SEO Content Google- 23 readers -
  • Google AMP carousels are multiplying!

    Why is it important to attend SMX? Search is always changing and what better what to keep yourself in the loop by coming together as a group of search marketing professionals and talking it out? Whether you're ...

    Search Engine Landin SEO Google- 15 readers -
  • 5 steps to optimizing your site for Google’s mobile-first index

    … on mobile. Here are five steps you can take to optimize your site for Google’s mobile-first index. 1. Speed In Google’s Site Performance for Webmasters video (below), Developer Programs Tech Lead Maile Ohye, states that “two seconds is the threshold for e-commerce website acceptability. At Google, we aim for under a half-second.” Users have come…

    Search Engine Landin SEO Google- 25 readers -
  • For e-commerce success: SEO > aesthetics

    … issues exist and how you can minimize your site’s load time in order to improve user engagement and get ahead of your online competitors. Schema is your friend Schema.org offers a library of structured data markup vocabulary that Google and other search engines use to offer online consumers more information around a particular subject (including…

    Search Engine Landin SEO- 23 readers -
  • 5 ways ads are killing your site (& SEO)

    … a focus on website design and implementation, accessibility standards and all aspects of website visibility involving SEO, social media and strategic planning. She additionally specializes in site health auditing, site forensics, technical SEO and site recovery planning especially when involving Google algorithms such as Penguin and Panda. Her…

    Kristine Schachinger/ Search Engine Landin SEO- 27 readers -
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