Seo: Site Speed

    • Links to AMP content are showing up outside of search results

      The Accelerated Mobile Pages (AMP) standard was designed to bring the fast-loading, clean experience of native apps to the open web. With most large publishers now producing AMP versions of their content, distribution platforms and other referrers are starting to experiment with AMP as an alternative to standard outbound links and app web views.

      Search Engine Landin SEO Content Google- 13 readers -
  • Google AMP carousels are multiplying!

    Why is it important to attend SMX? Search is always changing and what better what to keep yourself in the loop by coming together as a group of search marketing professionals and talking it out? Whether you're ...

    Search Engine Landin SEO Google- 14 readers -
  • 5 steps to optimizing your site for Google’s mobile-first index

    … Google has started testing its mobile-first index. This new index will look first at the mobile version of your website for its ranking signals and fall back on the desktop version when there is no mobile version. Google has been slowly moving toward a mobile-first index for quite a while now. Google first hinted at their intentions…

    Search Engine Landin SEO Google- 22 readers -
  • For e-commerce success: SEO > aesthetics

    … that are built with users in mind help your online audience (and search engine crawlers) understand where they are within your site, as well as how they can continue working their way down the conversion funnel. For tips, check out this great infographic by John Lincoln and Brian Dean on SEO-friendly URL structure. Meaningful content Similar to product…

    Search Engine Landin SEO- 22 readers -
  • 5 ways ads are killing your site (& SEO)

    … a focus on website design and implementation, accessibility standards and all aspects of website visibility involving SEO, social media and strategic planning. She additionally specializes in site health auditing, site forensics, technical SEO and site recovery planning especially when involving Google algorithms such as Penguin and Panda. Her…

    Kristine Schachinger/ Search Engine Landin SEO- 17 readers -
  • Help! I just launched a new website and my search rankings tanked!

    … as the owner of an SEO and online marketing agency. Your redesigned website was meant to give your business a new lease on life, but instead, you’ve destroyed your organic search rankings and traffic overnight. When you change your site without thoroughly thinking through the SEO implications, you might do something harmful like throw away substantive…

    Will Scott/ Search Engine Landin SEO- 17 readers -
  • AMP: Above and beyond

    Since the announcement of the project in October 2015, a lot has been said about Accelerated Mobile Pages (AMP) — what they are, how to get started, how Google and other platforms use them and so on. Yet there is always more to learn. With more than one hundred releases/updates so far, the AMP project is evolving rapidly, adding more and more supported features and acquiring ...

    Search Engine Land- 10 readers -
  • My SEO optimized & UI-friendly e-commerce Frankenstein

    … I spend a lot of time browsing e-commerce sites. While there are some websites that are doing e-commerce incredibly well (looking at you, Amazon), there are very few that cover all of the bases: SEO-optimized, easy to navigate, mobile-friendly and fast. Generally, e-commerce websites miss out on at least one key piece of the puzzle…

    Search Engine Landin SEO- 8 readers -
  • The definitive SEO audit part 1 of 3: Technical

    …) but also recommendations on how to fix issues. Their grading of “OK” starts at 65, and their grading of “Good” starts at 85. Obviously, the higher the better. Enjoy the process here; this is one of the very few times in SEO when you get to see a direct numeric value given immediately to an action you take. This tool is also accessible via “Site Speed…

    Dave Davies/ Search Engine Landin SEO- 16 readers -
  • 5 ways to maintain your SEO ranking

    … the specific issues slowing down your website load time and suggest ways to fix them. You can read more about Google’s page speed suggestions here. 3. Expand your link building One of the most common mistakes that marketers make is focusing on the quantity rather than the quality of their backlinks. If you’ve ranked for a particular keyword, there’s…

    Daniel Faggella/ Search Engine Landin SEO EMail- 36 readers -
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