Seo: Submitting & Sitemaps

  • How we hacked the Baidu link submission script for better indexation

    …Baidu's Link Submission Script is a great way to help Baidu index your content, but it can create some potential SEO issues. Columnist Hermes Ma shares an improved version of the script that is more SEO-friendly. The post How we hacked the Baidu link submission script for better indexation... Please visit Search Engine Land for the full article. …

    Search Engine Land- 8 readers -
  • 19 technical SEO facts for beginners

    …Want to dip your toes into techncial SEO? Columnist John Lincoln shares some fun tidbits for those just starting out. The post 19 technical SEO facts for beginners appeared first on Search Engine Land. Please visit Search Engine Land for the full article. …

    John E Lincoln/ Search Engine Landin SEO- 16 readers -
  • Don’t follow the leader: Avoid these 5 common e-commerce SEO mistakes

    … factor. However, when UX impact is also taken into account, there’s no reason to wait. 3. Reliance on XML sitemaps for indexation If there is one simple piece of SEO wisdom that every enterprise manager should remember, it’s that each page needs to have a crawl path to have a chance to rank for competitive queries. There are many unique…

    Search Engine Landin SEO- 16 readers -
  • The SEO benefits of developing a solid site structure

    … of clicks to access any page. According to “The Art of SEO” by Eric Enge, Stephan Spencer and Jessie Stricchiola, “For nearly every site with fewer than 10,000 pages, all content should be accessible through a maximum of four clicks from the home page and/on sitemap page.” With deep site structures, not only does it take a user longer to find the content…

    Search Engine Landin SEO- 16 readers -
  • Focus on these 5 areas to deliver big results in e-commerce SEO

    … for the hundreds of categories that these products fall into can be done with some planning and hard work. 4. Product schema While there are many helpful uses for Schema.org structured data, quite possibly the most helpful SEO use of structured data is for Product schema. Google puts a lot of emphasis on product schema, especially for e-commerce…

    Search Engine Landin SEO- 24 readers -
  • Why you need to get back to SEO basics

    … for. Learn how to create a great site structure here. Titles and meta descriptions Titles and meta descriptions are some of the most basic elements of SEO. While “titles” are considered in the ranking algorithm and descriptions are not, they both are still very important. Google may not use descriptions as a ranking signal, but that doesn’t mean…

    Search Engine Landin SEO- 22 readers -
  • For e-commerce success: SEO > aesthetics

    … issues exist and how you can minimize your site’s load time in order to improve user engagement and get ahead of your online competitors. Schema is your friend Schema.org offers a library of structured data markup vocabulary that Google and other search engines use to offer online consumers more information around a particular subject (including…

    Search Engine Landin SEO- 29 readers -
  • SEO requirements for a new website platform

    … it follow Google’s advice on pagination? Why is this important? Because canonicals allow you to eliminate duplicate and/or low-quality content that many platforms inevitably produce and, from an SEO point of view, it allows a site owner to direct the SEO “power” of those pages. 5. Supports ad hoc 301 redirect mapping The devil is in the details…

    Search Engine Landin SEO- 29 readers -
  • The definitive SEO audit part 1 of 3: Technical

    …. Duplicate titles & descriptions Duplication of title and meta description tags isn’t just bad for SEO, it’s a bad experience for searchers. Screaming Frog is the easiest tool I’ve found for quick detection and reporting of duplicate titles and descriptions (or H1 tags, or… ). To use it, you simply run the crawl, select the element you’re interested…

    Dave Davies/ Search Engine Landin SEO- 27 readers -
  • 7 proactive ways to jump-start your SEO before a site launch

    … You’re about to launch your new website. You have a fantastic idea/product and a great team. You understand the basics of SEO. But you think you cannot do SEO without a live site. It is impossible, right? Actually… no! It is more than possible. In fact, it is critical. Way too often, website owners fail to do pre-launch SEO. This results…

    John E Lincoln/ Search Engine Landin SEO- 42 readers -