Seo: Tagging

    • 16 common on-site SEO mistakes you might be making right now

      SEO is more than inbound marketing. There’s massive overlap, but there’s a technical side to SEO that sometimes gets neglected, especially by casual followers of the industry. As somebody who spends a great deal of time looking at sites searching for opportunities to optimize, I notice patterns that creep up often: technical mistakes that show up again and again. Let’s go over these mistakes.

      Pratik Dholakiya/ Search Engine Land- 17 readers -
  • Canonical tags are easy, right? What’s the worst that could happen?

    … pages with other methods like redirects is better in the long run, since you can hopefully get down to a single accessible version of a page. Some opinions expressed in this article may be those of a guest author and not necessarily Search Engine Land. Staff authors are listed here. About The Author Patrick Stox is an SEO Specialist for IBM and an organizer for the Raleigh SEO Meetup, the most successful SEO Meetup in the US. …

    Search Engine Landin SEO- 17 readers -
  • Relaunching your website? Don’t forget an SEO audit!

    … So you’re going to redesign and relaunch your website. Congratulations! That’s certainly a major undertaking. But before your relaunch is live, you may want to perform an SEO audit, just to be safe. A proper SEO audit identifies potential SEO pitfalls prior to launch, giving you time to get issues fixed before you replace your current website…

    Janet Driscoll Miller/ Search Engine Landin SEO- 34 readers -
  • Jump-Start Your SEO With These 6 Surefire Tactics

    … on the page. 3. Eliminate Duplicate Content A lot of sites suffer from programming that causes duplicate content on multiple URLs. This is most typical of e-commerce sites that use visitor trail-based breadcrumbs, multiple-categorized products and product filtering options. These systems often generate multiple URLs for the exact same content being…

    Stoney Degeyter/ Search Engine Landin SEO- 25 readers -
  • An In-Depth Look At Image Optimization: Fact And Future

    Does Google use EXIF data from pictures as a ranking factor? Christian Oliveira, Madrid Blog post about images: http://googlewebmastercentral.blogspot.com/2012/04/1000-words-about-images.html Have a question? Ask it in our Webmaster Help Forum: http://groups.google.com/a/googleproductforums.com/forum/#!forum/w ...

    Search Engine Land- 16 readers -
  • SEO Disasters: Preventing The Unthinkable

    …) understands what can impact SEO. Audit You can use an audit to get a good baseline of your site. While it won’t tell you whether a title has been changed and important keywords lost, you can use it to make sure there are no problems with the current state of the site. All the major enterprise platforms provide some audit capabilities, and you can…

    Search Engine Landin SEO- 19 readers -
  • Using Google To Inform Pinterest Keyword Research Strategies

    … in popularity a few years ago, our SEO team noticed more and more page-one Google results that included Pinterest. Most recently, we’ve come across indexed boards and Pins in image results, along with a unique mobile result that displays multiple Pin images underneath a link to the board. Clearly, Google considers Pinterest content to be authoritative, so…

    Search Engine Landin Social SEO Google- 16 readers -
  • The Latest In Advanced Technical SEO From SMX Advanced

    Today, I’m bringing you the latest scuttlebutt in Advanced Technical SEO, from a session at SMX Advanced moderated by Barry Schwartz with presentations from the following industry veterans: Jenny Halasz, President and Founder of JLH Marketing Christine Smith, Technical Lead at IBM Search Marketing Maile Ohye, Engineer with Google’s Senior Developer Programs I believe the majority of technical .

    Chris Silver Smith/ Search Engine Land- 41 readers -