Seo & Internet Marketing

    • Don’t Let Your Website Fall Victim to Negative SEO

      Negative SEO occurs when a competitor intentionally attempts to downgrade your websites SEO ranking. This is an unethical practice that we would never recommend, but unfortunately there are numerous tactics that can be used against you and your website, including off-page and sometimes by even hacking into your site.

      Paveyain SEO- 20 readers -
    • Topic Clusters: A New Approach Replaces Keywords for Vacation Rental Managers

      The Evolution of Keywords Keywords have been the foundation of search and marketing almost since the beginning of the internet. The idea being to identify the keywords your ideal customer will use to search for information relating to the product or service you sell. Creating content for the keyword allows marketers to provide useful information to customers.

      Paveya- 20 readers -
  • Why Links Are Important for Your SEO Ranking

    … of linking building practices that are considered unacceptable. See how I just linked to their page? I did it because they have an abundance of information on link building schemes that you need to know. Got marketing questions? Let the experts at Paveya help you reach your company goals. From building a strong website foundation to creating content and promotion on social media, Paveya has the experience that will save you time and expense. The post Why Links Are Important for Your SEO Ranking appeared first on Paveya. …

    Paveyain SEO- 22 readers -
  • Are You Prepared for How Artificial Intelligence Will Impact SEO in 2017?

    … is reducing the importance of sheer number of backlinks and considering the quality and relevance of the backlinks to your niche market. This means you should be selective in your link building to make sure your links add to your credibility. For more information on internet marketing and website design check out our blog at www.paveya.com/blog or contact us today at 1-855-372-8392. The post Are You Prepared for How Artificial Intelligence Will Impact SEO in 2017? appeared first on Paveya. …

    Paveyain SEO How To's- 22 readers -
  • How To Use Facebook Advertisements To Grow Your Business

    … with your inbound marketing strategy. For more information on using Facebook advertisements to grow you company and how social media affects marketing, contact Paveya today. We’re ready to help you with your Internet and mobile marketing needs! The post How To Use Facebook Advertisements To Grow Your Business appeared first on Paveya. …

    Paveyain Social Mobile How To's- 23 readers -
  • How To Re-Design Your Website to Save Time, Dollars and Drive Results!

    …. Paveya has been building websites for years. Check out our portfolio to see the results or what our many satisfied and repeat customers have to say. Over this time, we have improved our website building process to become more efficient and know what drives results. We have created this website development package to introduce our customers to all…

    Paveyain EMail How To's- 23 readers -
  • How to Compete with Airbnb and HomeAway (VRBO)

    … VRBO has garnered some negative press ever since Expedia acquired the company late last year. The company has instituted a guest fee, changed the subscription model and the sort methodology which determine what order listings appear on the site. But, the biggest misstep made by the company, is the lack of communication to owners and property…

    Paveyain How To's- 107 readers -
  • Are you a Victim of Ghost Spamming?

    … a page while others will offer you SEO services; they can even redirect you to known online stores. Whatever their purpose may be, it is important that you don’t click on the links, don’t offer any personal information, and DON’T place the embed codes on your website. How Do You Get Rid of Ghost Spam? Finally, to get rid of the ghost spam that has…

    Abby Stewart/ Paveya- 26 readers -
  • Website Design Success for Real Estate Company

    … found by this large group of people who are out there searching for homes in your market by way of a mobile device. Video Integration One of the biggest trends in internet marketing in 2016 is the use of Video. Real estate web sites are an ideal fit for using video creatively and effectively. Buying and selling real estate can be very emotional…

    Abby Stewart/ Paveya- 31 readers -
  • What’s Google Up to This Year?

    …A Quick Rundown on 2016 Google Algorithm Updates As marketers, we all know that Google updates can occasionally throw a big wrench in our gears. Although it might be for our own good, constantly changing the rules makes the game more challenging. As a tool to help you keep track of the major changes Google is rolling out this year as they unfold…

    Abby Stewart/ Paveyain Paid Search Google- 23 readers -
  • Website Redesign Success for Custom Home Building Company

    … (SEO) and social media marketing, would allow them to reach their desired audience: the sophisticated home buyer in the Oklahoma City real estate market. Together with Chris Lee Homes, Paveya designed a brand new website and launched it within 6 weeks. In conjunction with the launch, Paveya has since then provided SEO, a content marketing strategy…

    Paveya- 15 readers -
  • Why Should My Home Building Company Invest in Pinterest?

    … in them choosing your company or choosing someone else to build their new home. Pinterest establishes you as a helpful resource and an industry expert when used correctly for your business. With roughly 100 million active Pinterest users, we can almost guarantee that most of your future clients have browsed for ideas using this popular platform…

    Abby Stewart/ Paveyain Social Paid Search- 22 readers -
  • Social Media Marketing for Travel & Tourism Departments

    … that you’re more than a business trying to meet a bottom-line. Much like the Inbound Marketing methodology, social media provides a platform to attract an audience, convert those people into trusted leads, close those leads into visitors, and delight those visitors so they become promoters, thus introducing you and your destination to their network…

    Paveyain Social- 23 readers -
  • Are You Using Keywords Correctly?

    … Content marketing is the solution for today’s marketers who are trying to stand out in a crowd, promote their products or services, and keep customer return high. With countless variables that affect everything from SEO to visibility, we’ll dissect what keywords are and offer a few tips on the best way to implement them into your SEO strategy…

    Paveya- 15 readers -
  • 1 List of 9 Steps 10 People Can Use to Dissect 15 Blog Posts

    … First off, it helps to be literate and able to form sentences understanding sentence structure and organizing your words into thoughtful sentences rather than run on sentences like this one trying to say everything you possibly can about a subject such as inbound marketing while also leaving the reader wanting more and therefore seeking our…

    Paveyain Content- 21 readers -
  • Dear Telemarketer (and the companies who use them)

    … the latest in global news, anything is possible on the internet. Educate people by promoting your brand only 20% of the time and offering useful information 80% of the time. Build a collaborative marketing and sales team to chase after qualified leads you’ve gathered organically through a strategized, well thought out marketing campaign. Turn…

    Paveya- 10 readers -
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