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Who were the winners and losers of organic search in 2016? For the third year in a row, Searchmetrics has published its annual Winners and Losers Report, which reveals how certain sites fared in organic search visibility on Google.com over the course of 2016. Searchmetrics’ analysis is based on the ‘SEO Visibility’ of each website, an indicator developed by Searchmetrics to m ...
…, influencer shares are critical. This proves that having a team of digital PR specialists dedicated to building links a cut above the rest ensures high-quality content and results. While you might think that technical knowledge is the best opportunity to generate search exposure, successful link builders needs to blend SEO and outreach expertise…