Sergei Kovalenko

  • Balancing App Monetization With the User Experience

    … advertising Freemium/free download with in-app purchases Subscriptions Paid apps As such, the developer must choose its business model carefully so that UX considerations and revenue generation can be aligned; and knowing when it’s time to pivot and adjust the business model is also critical to lasting success. Projecting where revenue is going…

    Inside Facebookin Mobile- 13 readers -