• GE’s Crazy, Experimental Podcast is ‘Serial’ for Coders

    …. As for GE’s Predix software platform that works with the IIoT, it’s only used by GE’s partners and industry customers for now, and won’t be available to the public until 2016. This is where the semi-fictional format of the podcast comes in. After realizing that he couldn’t make a documentary podcast in the vein of “Serial” or “StartUp,” Perry thought…

    Joe Lazauskas/ The Content Strategist- 25 readers -
  • Are Podcasts the Next Big Thing for Sponsored Content?

    … storytelling medium. As more people get into the podcasting experience through popular programs like “Serial,” “This American Life,” and Bill Simmons’s “B.S. Report,” it’s worth asking the question: Could podcasts be the next big territory for sponsored content? Podcasts Can Deliver Exciting Sponsored Stories—But Few Do It “When you hear a 5by5 host talking…

    Celine Roque/ The Content Strategistin Content- 40 readers -
Get the top posts daily into your mailbox!
More from around the web