Serps

  • Five most important search marketing news stories of the week

    … Welcome to our weekly round-up of all the latest news and research from around the world of search marketing and beyond. This week we have Facebook, Amazon and Meerkat all trying something new. Spoiler alert: respectively, being Craigslist, banning reviews, not existing anymore. But first, let’s check in with the Big G… Google’s first SERP now…

    Christopher Ratcliff/ Search Engine Watch- 12 readers -
  • Google’s New Search Layouts – What Do They Mean For You?

    … to be done. Since then, in early May there have been reports of Google testing another update in the layout of their SERPs. This time they are not altering the number of ads but altering the widths of their main organic results. This was originally noticed by Jennifer Slegg and posted on The SEM Post when the tests first started. Since then I have…

    State of Digital- 10 readers -
  • What Website Redesigns Do to Your SEO (and How to Stop a Ranking Plunge)

    … Web trends change fast, and every year or so, you should be redesigning your site to keep up with online consumer tastes. It doesn’t matter whether you run a small business or you keep a hobby blog; your site will benefit from a regular update to its look and feel. However, before you toss your website’s old code in the bin, you should stop…

    The Blog Heraldin SEO How To's- 12 readers -
  • Search engine bias: an analysis from the index

    …) Non-neutral search engine technology Years ago studies focused exclusively on search software. Soon people realised that the user interface is of equal importance to any algorithm, as this is the view we get of the system and our successful use of it. Now, this is where it gets even more interesting, the presentation of results influences free…

    Search Engine Watchin Paid Search- 14 readers -
  • Google’s Shifting SERPs Signal the End of Generic Results

    …, allows for search refinements, and greatly pushes organic listings down the page. And this change happened in a big way. Literally overnight, the local three-pack overtook map results. This change also appears to be more pervasive, well beyond the traditional boundaries of local searches. (See item number three below.) Why does this matter? Due…

    Relevancein SEO- 19 readers -
  • Are Other Rich Snippets Overriding the ‘Mobile-friendly’ Tag?

    … Just a quick post today based on a random discovery that I made over the weekend… I was checking a SERP on behalf of my parents’ company (IT recruitment sector) from my phone simply because I didn’t have my laptop or tablet to hand. A search for "web developer job cardiff" showed the following: (Click to enlarge) Two things struck me as odd…

    SEOnoin SEO Google- 12 readers -
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