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You’ve probably seen Red Bull’s recent video showing people swinging between hot-air balloons in the “Mega Swing.” As a content creator myself, I think it’s great. It’s almost uninformative at this point to say that Red Bull is doing sharable content right. The company has been mastering it since before it famously helped Felix Baumgartner skydive from the edge of space.
…, product reviews, company culture videos and guest interviews, among others. 4. Long Form Content The rise of mobile reading has established a misconception that with smaller screen sizes, one must write shorter, “snackable” content to satisfy the short attention spans of audiences. However, studies by BuzzSumo, and an analysis of the most emailed…