Shareability

  • How to Create Trustworthy Content That Gets Shared

    …. Huffington Post found that nine out of ten consumers want brands to share content online and those same consumers actually trust content from brands nearly as much as they do from established media sources. So how does a brand go about building trust within their content? Most brands will simply slap their logo or their branding in the corner…

    Relevancein Social Content How To's- 6 readers -
  • Your Content Stinks Because It’s Missing These Elements

    … – some readers are impacted by trust, facts, efficiency, emotion of combinations thereof. Balanced content that contains all these elements will connect with more readers. Persuade Action – include content that drives persuasion – linking, reciprocity, consensus, scarcity, consistency, and authority. Personalize – people don’t turn their lives…

    Douglas Karr/ Marketing Technology Blogin Content- 3 readers -
  • 5 Requirements for a Shareworthy Infographic

    … and figures. Always check (and double-check) to ensure your facts, figures and data are correct and your sources are reliable. 3. Choose a Goal Without a specific, pre-defined goal, your infographic will be ineffective. No matter how cool your design is or how much data you have compiled, your infographic will not serve it’s purpose if it doesn’t revolve…

    Relevancein Content- 14 readers -
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