Shelf Life

Shelf life is the length of time that a commodity may be stored without becoming unfit for use or consumption. It applies to foods, beverages, pharmaceutical drugs, chemicals, and many other perishable items. In some regions, an advisory best before, mandatory use by, or freshness date is required on packaged perishable foods.
Posts about Shelf Life
  • How HuffPo woos Facebook hoppers with personalization

    … more relevant to individual readers both increases their shelf life and improves the chances that readers will click more articles. And it’s working. Sloe said that The Huffington Post’s personalization, which is built on top of AOL’s 2014 Gravity acquisition, increased article click-through rate by over fifty percent on average. Traffic patterns…

    Ricardo Bilton/ Digidayin Social How To's- 13 readers -
  • The Ultimate 2015 Marketing Checklist To Guarantee Success

    …100 Marketing Tactics: Social Media, Content Marketing and Mobile The biggest problem most people have with the New Year are the resolutions they set. The same holds for your business. They make New Year’s resolutions involving big audacious goals that are difficult to attain. It’s like they’re small children who believe that their fairy…

    Heidi Cohen/ Heidi Cohenin Social Mobile- 24 readers -
  • Social Media Content: Pros, Cons, Examples and Best Practices

    … campaigns with a paid boost. Whether that is on Facebook, Twitter or an ad elsewhere, a paid campaign can help get your content beyond your existing audience. Take advantage of current events. We all know the Oreo story. Social media is ripe for newsjacking (jumping on current news topics to promote your brand), so be prepared to take advantage…

    TopRank®in Social Content- 28 readers -
  • Get Social Media Right: Five Things you Just Can’t Miss

    …. LinkedIn meanwhile is a great platform to establish your social presence, attract clients, employees, vendors, and even investors. On social media conversation, share, and engagement is a direct result of your updates performing. If social media provides amplification for your content assets, the right metrics help you measure that amplification…

    @ProBloggerin Social Paid Search EMail- 20 readers -
  • Ask Yourself These 5 Questions Before Producing Content

    … ways, or are you throwing valuable time and energy into one-off projects with a short shelf life and an expiration date? Note: Not everything has to be repurposed. There is a time and a place for real-time posts, newsjacking and other timely content opportunities. But approach every project with the intent of repurposing. I promise you’ll end up…

    Taylor Radey/ Relevancein Paid Search Content- 18 readers -
  • What is lookalike modeling, anyway?

    … to do with the Olsen Twins? Who? Nevermind. So what is lookalike modeling? Here are the essentials: These are statistical models that can determine if prospects are like your best, most lucrative customers across a number of behaviors or other attributes, from demographics to psychographics. Your top customers become your “seed pool,” the group…

    Digiday- 16 readers -
  • 5 Facebook Holiday Contest Ideas to Boost Your Sales

    … be up and running on your brand’s Facebook Page in few minutes. 1. Old Friends, New Friends E-mail marketing is a powerful holiday season tool, especially if you have holiday catalogues or newsletters you want to share with your customers. But if the size of your existing database does not match your ambitious holiday marketing plans, start…

    Jeffbullas's Blogin Social Google Facebook- 23 readers -
  • Snapchat is in partnership talks with BuzzFeed, Time, others

    … distributed through Discover will have a truncated shelf life: After a certain amount of time, it will no longer be available, thus encouraging users to check in routinely. That doesn’t mean all the media in Discover will be short, though. People familiar with Discover said it will host stories of all lengths. As Pew research has continuously found…

    John Mcdermott/ Digidayin Social Facebook- 35 readers -
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