Shewa (Ge'ez ሽዋ šawā, modern šewā also spelled Shoa) is a historical region of Ethiopia, formerly an autonomous kingdom within the Ethiopian Empire. The Ethiopian modern capital Addis Ababa is located at its center.The nucleus of Shewa is part of the mountainous plateau in what is currently the central area of Ethiopia, but prior to the Zemene Mesafint and after the loss of Bale with the invasion of Ahmed Al-Ghazi, Shewa was part of Ethiopia's southeasternmost frontier. Shewa was as defensible as any highland, and its government traced an administrative continuity with this earlier period despite the loss of neighboring lands to the Ethiopian Empire.
Posts about Shewan
  • Weekly PPC Update: It’s the Final Countdown Edition

    … PPC was a viable tactic for non-profits – not true.) John Gagnon also makes an appearance at WordStream, revealing five things you didn’t know about Bing Ads in the latest in WordStream’s #12experts series. Check it out. Landing pages: important, yes? Everyone knows that. But what about video landing pages? Dan Shewan explains why video landing…

    Tom Demers/ BoostBlogin Paid Search- 14 readers -
  • Top 20 Content Marketing Articles of 2014

    … is value in each post, a blog’s length is irrelevant. If you want more traffic though, you might want to give long-form content another look. Dan Shewan makes the case for this format and why it works. What insights did a marketer gain from publishing on LinkedIn for 30 days? Here are the insights straight from Greg Ciotti. While this may…

    John Anyasor/ UpCity Daily Tipsin Mobile Content- 18 readers -
  • Mobile PPC Strategy: Are You Missing Out On Conversions?

    … personalization (source: MyBuys). And mobile is only predicted to grow: Local mobile searches (85.9 billion) are expected to exceed desktop searches (84 billion) for the first time in 2015 (source: eMarketer). 50% of paid search clicks on Google are predicted to come from mobile in 2015 (Search Engine Land) By 2017, 85% of the world will have 3G…

    Margot Dacunha/ WordStreamin Paid Search SEO Google- 24 readers -