Shiny Object

  • 7 Tips to Build a Successful Growth Marketing Machine

    … of customer acquisition channels available to you, not to mention new opportunities cropping up every day. As a growth marketer, you need to figure out how you can deliver the most value to your company through these opportunities. In short, learning to rank and prioritize ideas is essential. Shiny object syndrome can be a common pitfall for growth…

    Marketing Technology Blog- 18 readers -
  • How to Enter the U.S. Market Using Content

    …, eBooks and infographics. You have to start somewhere, so start with an educated guess about who your target market niche is. 2. Choose Your Unique Point of View Don’t be afraid to take a stand, make a statement, and have a unique point of view. Or as sales guru John Costigan likes to say: “Be different. “ I work with a lot of outsourcers from Latin…

    Fernando Labastida/ Relevancein Content How To's- 11 readers -