Shiny Object

  • 7 Tips to Build a Successful Growth Marketing Machine

    … into your company’s DNA. While your Growth Team owns the ‘growth roadmap’, or the growth initiatives you plan on implementing within a given timeframe, everyone in the organization should feel a sense of ownership in the process. Ensure you have the right analytics and data infrastructure in place. Don’t fly blind. When starting any growth…

    Marketing Technology Blog- 24 readers -
  • How to Enter the U.S. Market Using Content

    …, eBooks and infographics. You have to start somewhere, so start with an educated guess about who your target market niche is. 2. Choose Your Unique Point of View Don’t be afraid to take a stand, make a statement, and have a unique point of view. Or as sales guru John Costigan likes to say: “Be different. “ I work with a lot of outsourcers from Latin…

    Fernando Labastida/ Relevancein Content How To's- 11 readers -
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