Shipping

    • Amazon Lowers Minimum Spend Threshold For Free Shipping

      About a year ago, Amazon increased the minimum amount that needed to be spent in order to qualify for free shipping, from $35 to $49. Within the last few days, without any formal announcement, Amazon lowered the minimum requirement back down to $35. According to Amazon’s free shipping help page: “Add at least $35 of eligible items or $25 of eligible books (in which case all ...

      Michael Levanduski/ Performance Marketing Insider- 13 readers -
  • 10 Ecommerce Trends You Will See Implemented in 2017

    … single-channel shoppers Tweet This! requiring marketers to develop complex campaigns that follow potential buyers and lead them to a purchase whether they’re in the store, mobile, or anywhere in between. Product remarketing – On average, it requires seven touchpoints before you can lead a buyer back Tweet This! Remarketing is now an essential strategy for every ecommerce marketer. Make sure to consider these important trends while creating your ecommerce marketing strategy for 2017. © 2016 DK New Media. …

    Douglas Karr/ Marketing Technology Blog- 24 readers -
  • 3 Ecommerce Shipping Options that Drive Purchase Behavior

    … that are reporting delivery issues or questions regarding orders. If you know someone from their executive team, I’d love to see these consumers taken care of and the routing issue corrected… this is really annoying. What it also points to is how critical shipping is to every ecommerce purchase. Without reliable and cost-efficient shipping options…

    Douglas Karr/ Marketing Technology Blog- 14 readers -
  • 4 Tips to Influence Buyers and Win Social Referrals

    … Retailers are always in search of new customers, and social media is an untapped gold mine for customer acquisition. Research by CeBIT shows that 74 percent of consumers rely on social media to influence their purchasing decisions. One of the secrets to milking social media of buyers is social referrals, as 81 percent of consumers are influenced…

    Inside Facebookin Social- 13 readers -
  • Sometimes the old school ways are still the best

    … Sometimes the old school ways are still the best The J.W. Westcott II There are a number of us who get impatient when our online purchases aren’t delivered within 24 hours. Then there’s the few of us who are looking forward to the day when drones make all our deliveries. Then there are some of us who sigh at our phones in disgust when our Uber…

    Greg's Corner- 12 readers -
  • 20 Key Factors Impacting E-Commerce Consumer Behavior

    … Wow, this is an incredibly comprehensive and well-designed infographic from BargainFox. With statistics on every aspect of online consumer behavior, it sheds light on what exactly is impacting conversion rates on your e-commerce site. Every aspect of the e-commerce experience is provided for, including the website design, video, usability…

    Douglas Karr/ Marketing Technology Blogin Social- 44 readers -
  • Get Ready: Holiday Returns Season Set to Begin

    … Retale indicated a marked preference for returning or exchanging gifts in-store, citing a much higher degree of convenience than with the online return and exchange experience. Free returns (in addition to free shipping) are an added incentive for shoppers, but convenience comes into play as well. In fact, according to survey data from Endicia…

    Street Fight- 11 readers -
  • How Online Shopping and Shipping Behavior is Evolving in 2015

    … in store: 33% find electronic shelf labels appealing, 29% said they will consider mobile checkout, and 27% said they are open to using touch screens to receive information, make purchases or arrange deliveries. Free Shipping – Free shipping remains the most important option during checkout according to 77% of online shoppers. More than half (60…

    Douglas Karr/ Marketing Technology Blogin How To's- 19 readers -
  • What’s the Most Important Ecommerce Challenge? On-time Shipping

    … What’s the Most Important Ecommerce Challenge? On-time Shipping Andrea Johnson November 18th, 2014 You can optimize your website, signage and marketing, but if you can’t deliver what the customer orders when they expect it, it’s all for naught. That’s the word from Debbie Hauss, Editor in Chief of “Retail Touchpoints,” a digital publication…

    Andrea Johnson/ MarketingSherpa Blog- 16 readers -
  • HOLIDAY SHOPPING: Social Referrals Are Key

    … With the holiday shopping season rapidly approaching, commerce technology platform MarketLive surveyed 1,000 U.S. consumers and found that 49 percent will make purchases based on social referrals, and 30 percent have made purchases via social networks during the past year, up from just 12 percent in 2013. MarketLive surveyed 1,000 U.S. adults…

    David Cohen/ AllFacebookin Social- 10 readers -
  • 10 Customer-Delighting Checkout Usability Techniques

    …, but there are frustrations for online buyers that are better avoided if your intent is to maintain a healthy conversion rate. Statistics show that online shopping carts are often abandoned. Frequently cited complaints from regular shoppers include the following: Unexpected add-on charges during checkout High shipping charges Complicated checkout…

    Brian Massey/ The Conversion Scientist- 7 readers -
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