Shonali Burke

  • Demand Success in a Post: Highlights from Day 2 of #Demand14

    …, they will be “rich and famous and [their] moms will be proud of them.” What Social PR Really Means: Dismantling the Digital Divide – Shonali Burke How do you effectively bridge the space between your organization and its audiences? In this session, Shonali Burke discusses what it means to incorporate social media into your PR programs. Shonali, well known…

    Brian Conlin/ Vocus Blogin Social- 21 readers -
  • Social Communications: It’s Walk, Not Just Talk

    … I know; you’re on it. Your organization “embraces social media.” You have dedicated staff working the social networks. They are creating and curating content, and interacting with customers. They are talking. But are you taking a good look at the walk? Communications is just as much walk as it is talk. Your actions lead your communications…

    Lisa Gerber/ Vocus Blogin Social- 18 readers -
  • 14 Reasons Why You Can’t Miss Demand Success 2014

    … intelligence. Pick the brains of leading marketing and PR experts like Shonali Burke and Richard Binhammer to learn how to generate more leads and build a stronger brand. 4. Tech and social media giants. Hear from Google’s Avinash Kaushik, Twitter’s Sebastian Turner and Karen Wickre, and Hootsuite’s Sandy Pell. 5. Personalized tracks. We have three…

    Erin Feldman/ Vocus Blog- 13 readers -
  • The Keys to Measuring PR: A Q&A With Shonali Burke

    … Measurement has been a bugaboo for PR pros, but it doesn’t have to be. Shonali Burke, president & CEO of Shonali Burke Consulting, operates the monthly Twitter chat #measurePR and will speak at Demand Success. Below Shonali answers our questions about PR and measurement. Q: Why has PR as an industry been so slow to adopt measurement…

    Brian Conlin/ Vocus Blog- 23 readers -
  • The #HopeProject: Social PR in Action

    … and technologies to establish and maintain mutual understanding between an organization (or individual) and its (or their) publics through a planned and sustained effort.” According to social media strategist, Shonali Burke, principal of Shonali Burke Consulting, “…social PR is when organizations literally ‘socialize’ their PR programs from the get-go. What…

    Allen Mireles/ Vocus Blog- 7 readers -
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