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  • Instagram Testing Shopping Posts From Retailers With ‘More Depth’

    …, Hollister, J. Crew, JackThreads, Kate Spade New York, Levi’s, Lulus, Macy’s, Michael Kors, MVMT Watches, Shopbob, Target, Tory Burch and Warby Parker. InstagramShoppingJackThreads from SocialTimes on Vimeo. InstagramShoppingKateSpade from SocialTimes on Vimeo. InstagramShoppingWarbyParker from SocialTimes on Vimeo. Instagram said in its blog post…

    David Cohen/ AllFacebookin Social- 18 readers -
  • 6 Facebook Advertising A/B Tests You Can Run Right Now

    … A/B testing is done through having a control (previous creative that has done well) and a test (new ways of changing the ad itself or optimizing it on the back end). So why A/B test on Facebook ads? Because it is a great way to find out what is resonating with your target audience. If you have just one image with one ad copy, you are putting…

    AllTwitterin Social Facebook- 35 readers -
  • Instagram Tops 200,000 Advertisers

    …. It also targeted people who had visited its site in last 30 days and those who had added a frame to their cart but didn’t check out in the last 60 days with its campaign. Through a series of photo ads that included a shop now button, Framebridge saw its cost to acquire a new customer decrease by 71 percent. Readers: What are your thoughts on how quickly Instagram advertising has advanced since its global rollout last September? …

    David Cohen/ AllFacebookin Social Facebook- 25 readers -
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