Shopkick

  • Street Fight Daily: Apple Taps Drones to Improve Maps Data, Brands Leverage Apps for Loyalty

    …. The company is assembling a team of robotics and data-collection experts that will use drones to capture and update map information faster than its existing fleet of camera-and-sensor-ladened minivans. Openings and New Hires at Shopkick, OpenTable, WebsPlanet (Street Fight) Every two weeks, Geoff Michener covers some of the latest job changes taking…

    Street Fightin Google- 16 readers -
  • Openings and New Hires at Shopkick, OpenTable, WebsPlanet

    ….. Tronc is looking for a manager of programmatic accounts. Freckle IoT is looking for a director of marketing to work out of the company’s NYC office. Geoffrey Michener writes the biweekly Movers & Shakers column for Street Fight. He was previously the co-founder of ProspectWise and is an avid fan of anything having to do with Colorado. Changed jobs or have one to list? Let us know! …

    Geoff Michener/ Street Fight- 19 readers -
  • The Physical World Is Eating the Web

    … I’ve always been a big fan of Marc Andreessen, and particularly his mantra that software is eating the world. We’re now seeing that play out in local commerce in lots of ways. The framework could even be flipped: The world is eating software. The subject of innovation is increasingly atoms instead of bits. IoT blends the two, as do beacons…

    Michael Boland/ Street Fightin Paid Search Google- 18 readers -
  • 10 Top Location-Based Mobile Campaigns of 2014

    … as The Weather Company, whose flagship, The Weather Channel, consistently runs campaigns directly tied to geo-marketing. After all, what’s more location-centric than the weather and the needs that change with local conditions? On behalf of long-time client Ace Hardware, TWC teamed with location analytics company Placed, the brand decided on what ads to run…

    Street Fightin Display Mobile- 44 readers -
  • LBMA Podcast: Live From SM2 With Nestle, Mobiquity and Factual

    … of the week which are Shopkick selling to SK Telecom and PayPal’s partnership with Samsung for wearable payments. We also have four live guests: Amit Shah of 1-800Flowers, Anthony Toguchi of Nestle, Sean Trepeta of Mobiquity Networks and Vikas Gupta of Factual. Top stories of the week (starts at 9:00) 1. SK Telecom buys Shopkick 2. Samsung + PayPal…

    Asif Khan/ Street Fight- 11 readers -
  • LBMA Podcast: Google Outside, Urban Airship, and Thinknear’s Eli Portnoy

    … Photopigeon; MoodMedia rolls out presence; Macy’s commits to Shopkick and 4000 stores; Futur Heritage pushes Remy Martin; Verizon to enter car sharing; The Drink Up fountain; Urban Airship pushes iOS’ interactive push notifications. Special guest is Eli Portnoy of Thinknear on their latest Location Score Index. This Week in Location Based Marketing…

    Asif Khan/ Street Fightin Google- 5 readers -
  • Macy’s Expands Shopkick Beacons to Stores Across the Country

    …, personal marketing. Users who opt in will receive special offers specifically for them. “By early spring 2015, these Macy’s offers can be even more precisely tailored by departments in the store,” he said. “This enhancement in Macy’s mobile technology arsenal will allow for increased consumer engagement and promotional and marketing relevancy…

    Mason Lerner/ Street Fight- 13 readers -
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