Shopkick

  • Street Fight Daily: Apple Taps Drones to Improve Maps Data, Brands Leverage Apps for Loyalty

    …. The company is assembling a team of robotics and data-collection experts that will use drones to capture and update map information faster than its existing fleet of camera-and-sensor-ladened minivans. Openings and New Hires at Shopkick, OpenTable, WebsPlanet (Street Fight) Every two weeks, Geoff Michener covers some of the latest job changes taking…

    Street Fightin Google- 16 readers -
  • Openings and New Hires at Shopkick, OpenTable, WebsPlanet

    … Every two weeks, Geoff Michener covers some of the latest job changes taking place in this dynamic industry. (Plus, scroll down for jobs on offer now.) Changed jobs, or have one you’d like to list? Click here to send us tips and job openings! Shopkick Hires CMO Kristy Stromberg has left her post at Simply Hired to join Shopkick as Chief…

    Geoff Michener/ Street Fight- 21 readers -
  • The Physical World Is Eating the Web

    … actually downloading a compatible app (like a branded retailer app or aggregator like Shopkick). Because most of these things are activated at the device-setting level, it requires about 26 taps to sync with a given beacon network. This is suffocating adoption, along with most retailers’ inability to verbalize a value tradeoff for entering…

    Michael Boland/ Street Fightin Paid Search Google- 18 readers -
  • 10 Top Location-Based Mobile Campaigns of 2014

    … incorporating more automated ad options alongside its own beacon partnership with companies like device maker Gimbal appealed to marketers like Taylor Guitars. The brand’s Road Show 2014 Campaign relied on Verve’s geo-fencing and “geo-aware” banner ads to attract audiences to events in Alpharetta, GA.; Englewood, CO.; and Toledo, OH. In addition…

    Street Fightin Display Mobile- 46 readers -
  • LBMA Podcast: Live From SM2 With Nestle, Mobiquity and Factual

    … of the week which are Shopkick selling to SK Telecom and PayPal’s partnership with Samsung for wearable payments. We also have four live guests: Amit Shah of 1-800Flowers, Anthony Toguchi of Nestle, Sean Trepeta of Mobiquity Networks and Vikas Gupta of Factual. Top stories of the week (starts at 9:00) 1. SK Telecom buys Shopkick 2. Samsung + PayPal…

    Asif Khan/ Street Fight- 11 readers -
  • LBMA Podcast: Google Outside, Urban Airship, and Thinknear’s Eli Portnoy

    … Photopigeon; MoodMedia rolls out presence; Macy’s commits to Shopkick and 4000 stores; Futur Heritage pushes Remy Martin; Verizon to enter car sharing; The Drink Up fountain; Urban Airship pushes iOS’ interactive push notifications. Special guest is Eli Portnoy of Thinknear on their latest Location Score Index. This Week in Location Based Marketing…

    Asif Khan/ Street Fightin Google- 5 readers -
  • Macy’s Expands Shopkick Beacons to Stores Across the Country

    … Macy’s just made a big bet on beacons — the proximity messaging technology widely hailed as a key ingredient in the future of retail. The company says it plans to expand its partnership with the Silicon Valley-based Shopkick from a small pilot in the retailer’s flagship stores in New York and San Francisco to a national roll-out…

    Mason Lerner/ Street Fight- 13 readers -
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