Shopping Ads

  • Google’s Large Product Listing Ad & Knowledge Panel Hybrid Ads

    … Google is testing an unusual new Product Listing Ad (aka shopping ad) and it is the largest ad that has ever appeared in their search results. The PLA is a cross between a Knowledge Panel and a PLA and it completely dominates the right hand side of the search results for the searches it appears on. It has the sponsored tag at the top, followed…

    Jennifer Slegg/ The SEM Postin Google- 30 readers -
  • Google’s PLA Buy Button in Search Results Imminent

    … Google has confirmed the “buy button” in Google Shopping results, and its launch is “imminent.” Omid Kordestani, Google’s Chief Business Officer confirmed the buy button in their shopping ads while speaking at the Code Conference on Wednesday. Google SVP Omid Kordestani says a buy button coming imminently. #CodeCon — Ed Baig (@edbaig) May…

    Jennifer Slegg/ The SEM Postin Google- 7 readers -
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