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  • Facebook Beefs Up Its App Install Ads for the Holiday Shopping Season

    … on the Facebook developer blog: In April 2014, we introduced API 2.0, which included a Business Mapping API that gave developers the ability to map users across apps owned by the same business. API 2.2 introduced an even easier way to map users between multiple apps without calling the Mapping API. If the app is associated with a Business Manager, and the user…

    David Cohen/ AllFacebookin Social- 17 readers -