• Adobe Digital Insights: The State of the Digital Union 2017

    … This! year over year. Quality choice and competition continue to increase in availability. Growth is Easy, Retention is Hard – In the past three years, growing companies saw a 30% increase in new visitors Tweet This! but 73% of those first-time visitors don’t return. MarTech Silos – 40% of companies have multiple MarTech platforms, technologies…

    Douglas Karr/ Marketing Technology Blog- 22 readers -
  • How to Avoid & Destroy Silos that are Bad for Your Content Strategy

    … Content marketing can’t happen in a silo – well, effective content marketing can’t happen in a silo. Previously, we’ve highlighted why a content team should be tight with product marketing and demand generation – now, we’re tackling how overall organizational silos can negatively impact content marketing. It’s not in an organization’s best…

    Visual.lyin Content How To's- 18 readers -
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