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  • Find The Influencers That Matter (In 3 Easy Steps)

    … Newsletters Audience size Open rate CTR Some of these numbers might be publicly available. For example, some bloggers share the number of subscribers on their website, and that’s a pretty good indicator of their audience. From one of Elon Musk’s fav blogs, WaitButWhy.com Alternatively, you can use tools like SimilarWeb or SEMRush to get insights…

    State of Digital- 15 readers -
  • Can You Compete on Google with Big Business?

    … are gone. Good friend Adam Small runs a real estate marketing platform. He was recently in New York City at Inman Connect. Rand Fishkin of Moz was a speaker and revealed in his analysis that 5 domains ranked in the top 5 real estate searches in the top 25 markets in the United States Tweet This! In other words, if you’re a real estate company…

    Douglas Karr/ Marketing Technology Blogin Paid Search Google- 42 readers -
  • Can You Compete on Google with Big Business?

    … Before you get upset with me on this article, please read it thoroughly. I’m not saying that Google isn’t an incredible acquisition resource or that there’s not marketing return on investment in either paid or organic search strategies. My point in this article is that big business is totally dominating organic and paid search results. We’ve…

    Douglas Karr/ Marketing Technology Blogin Paid Search Google- 44 readers -
  • Pop! Slots Was August’s Top Trending Android Game in the U.S.

    … Digital market intelligence company SimilarWeb revealed the 10 fastest-growing Android games in the U.S. in August. SimilarWeb determined the top 10 games by looking at both the percentage of installs on all Android devices and average daily use time in the U.S. SimilarWeb found that Pop! Slots – Slots Free Casino from PlayStudios was the top…

    Inside Facebook- 15 readers -
  • Pokemon Go Was the Top Trending Android Game in the U.S. in July

    … Digital market intelligence company SimilarWeb revealed the top 10 trending Android games in the U.S. in July, determined based on both the percentage of installs on all Android devices and daily use. SimilarWeb found that Pokemon Go was the top trending Android game in July. The game was reportedly installed on 13.78 percent of all Android…

    AllTwitterin Google YouTube- 13 readers -
  • Why Publishers Need to Walk Away from Facebook

    … In late June, Facebook once again announced a News Feed algorithm change–this time to focus more on friends and family content, and less on brands and publishers–a change that’s not all that surprising since Facebook is organized around who you know. This modification, however, is making huge waves in the publishing world, since publishers…

    Inside Facebookin Facebook Twitter- 33 readers -
  • Will Social Media Apps Become Irrelevant to Marketers?

    … Brands have clung to social media as a way to spread their message in a mobile-oriented world. But if current trends continue, social media apps may become less relevant. A report from SimilarWeb found that people worldwide are spending less time using social apps like Facebook, Instagram, Snapchat and Twitter. The report compared Android app…

    Krystal Overmyer/ Relevancein Social- 18 readers -
  • Pokémon GO Surpasses 7.5 Million Downloads in Five Days

    … in daily revenue on iOS in the U.S. The Pokémon collection game from The Pokémon Company and Niantic combines location technology with augmented reality, allowing players to capture Pokémon by exploring the world around them. According to digital market intelligence firm SimilarWeb, by July 8, the app had already been installed on 5.16 percent…

    AllFacebook- 41 readers -
  • Snake.io, Hungry Shark World Among Fastest-Growing Android Games in May

    … also decreased in Japan, where the app has a higher install rate. Specifically, app installations fell from 2.87 percent to 2.36 percent on all Android devices in Japan in May, while the app’s average session length decreased from 12 minutes to eight minutes and 59 seconds. SimilarWeb’s data is in keeping with a recent SurveyMonkey Intelligence report, which highlighted Miitomo’s low engagement and high churn following its impressive launch March 31. Check out SimilarWeb’s complete data for May here. …

    AllTwitter- 14 readers -
  • WhatsApp Is the Top Android Messaging App in 109 Countries (Study)

    … Which Android messaging application is the most popular in 109 of the 187 countries analyzed by digital market intelligence firm SimilarWeb? If you guessed Facebook Messenger, guess again. WhatsApp was No. 1 in 109 countries, based on percentage of installs and daily use, with those countries including Brazil, India, Mexico, the U.K., Russia…

    David Cohen/ AllTwitter- 25 readers -
  • Miitomo Hit 1.58 Million Downloads in First Five Days of U.S. Launch

    … of March, and it was downloaded more than 1 million times in its first three days of availability in Japan. Meanwhile, data from digital market intelligence company SimilarWeb showed that Miitomo was installed on 0.62 percent of all U.S. Android devices by April 3. These early users were spending an average of 36 minutes and 28 seconds in the app each…

    Inside Facebook- 24 readers -
  • Report: Mobile Games Suffer Fastest Drop in User Engagement

    … Digital market intelligence company SimilarWeb released its latest report, which revealed that mobile games experience a faster drop in user engagement within three months of their installation than other applications. Specifically, according to the report, the average app sees its daily user engagement drop to 9 percent within three months…

    AllFacebook- 12 readers -
  • Candy Crush Jelly Saga Tops Android Trending Chart in January

    … Data analytics company SimilarWeb has released new data revealing the most trending Android apps in the U.S. in January. King’s Candy Crush Jelly Saga topped the chart in January, increasing 7,525 places in the U.S. during the month. SimilarWeb ranks apps based on current installs and active users. According to its data, by the beginning…

    AllTwitter- 10 readers -
  • Infographic: The Average Daily Life of an Android App User

    … Data analytics company SimilarWeb has released new data revealing the daily app usage of the average Android device user in the U.S. The company determined the usage of leading apps in the United States from June to November 2015, and found the peak time for each app’s usage, as well as the number of users with each app installed who are using…

    AllTwitterin Facebook- 21 readers -
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