Site Migration

  • HTTPS Migration – What You Need To Know & How We Did It

    … and submit this, allowing the old URLs to get crawled and for search engines to pick up on the new URLs. Update your robots.txt. Where applicable, for example, the link the sitemap (belt and braces etc.) Re-crawl site and check for internal HTTP links. Run Screaming Frog again and weed out any HTTP internal links. Amend Paid links. Presuming you…

    State of Digitalin SEO How To's- 37 readers -
  • Five common website redesign and rebranding mistakes to avoid

    …, get a landing page on it and make it crawable for Google. Setup Search Console for all of the domains & different variations, for example:,,, 2) Removing sections/categories off the website It is so important you have a clear structure of the new website early…

    Search Engine Watch- 14 readers -
  • Five things to remember for a smooth, catastrophe-free site migration

    … spending millions on a new site if no one’s going to see it. I recently analysed the impact of what happens when site migrations don’t go to plan. Just take a look at this major high street bank – it’s not hard to imagine how much this downtime cost them; both financially and in terms of their SEO legacy. What were they thinking? This company…

    Search Engine Watch- 16 readers -