Site Speed

  • How to scale web design to improve page loading speed

    … milliseconds improvement to their website speed while Walmart, also found that every 1-second increase in page speed resulted in a 2% increase in conversions. Source The speed of your website additionally impacts your organic search rankings because Google, since 2010, has included site speed as a signal in its ranking algorithm. Basically, your web…

    Search Engine Watchin How To's- 32 readers -
  • Page speed as a ranking factor: what you need to know

    … It’s official: Google announced that page speed will be a ranking factor in its mobile-first index. But what does that mean? There’s no beating around the bush anymore: you should work on making your site as fast and accessible as possible. Don’t wait, do it now. I mean it. For years, we’ve been bombarded by one message: mobile is going to take…

    Yoastin How To's- 31 readers -
  • What may be slowing your site down (and how to fix it)

    … A slow site is a slow death for a brand. Whether you have a blog, an online storefront or anything else, your viewers need to able to form a positive impression fast. You have to be able to load a page quickly to pull that off. Back in 2012, there was a study that found it takes under 3 seconds for people to decide whether or not your site…

    Ann Smarty/ Search Engine Watchin How To's- 24 readers -
  • Why site speed is as important as ever on the visual web

    … In 2017 there has been a lot of focus around the impending mobile-first index and serving content through HTTPS. But there have also been two other important unfashionable topics lingering in the shadows: cybersecurity and site speed. Since 2010, Google have publicly acknowledged that they take into account page load speed and site speed…

    Search Engine Watch- 19 readers -
  • Where SEO and UX meet on your site

    … where SEO and UX meet. Come to think of it, in a lot of ways, SEO simply targets the search engines and UX targets the visitor, both with a shared goal: to provide the best experience possible. Learn how to write engaging copy and how to organize it well on your site: Combine our SEO copywriting and Site structure training. » $249 - Buy now » Info…

    Michiel Heijmans/ Yoastin SEO- 18 readers -
    Earlier about the same topic:
  • Metadata and SEO part 2: link rel metadata

    …, or (elements from) a page you link to. If implemented right, DNS prefetching will make sure a browser knows the IP address of the site linked and is ready to show the requested page. An example: Please note that if the website you are prefetching has performance issues, the speed gains might be little, or none. This could even depend on the time…

    Michiel Heijmans/ Yoastin SEO- 16 readers -
  • How to perform an SEO audit. Part 3: Site speed & Engagement

    … with a look at site speed and engagement. Optimize your site for search & social media and keep it optimized with Yoast SEO Premium » $89 - Buy now » Info Perform an SEO audit: Site speed Let’s not forget the speed of your site, not just because we all browse the web a lot more on our mobile devices, over not-so-broadband networks, but also…

    Michiel Heijmans/ Yoastin SEO How To's- 14 readers -
  • Create a website with SEO in mind: Technical pointers

    … for subheadings of an H2 subheading H4? You probably don’t need that. Try to refrain from using the above HTML headings as design elements. They serve another purpose: structuring your content. New to SEO? Learn the Basics of SEO in our Basic SEO course » $199 - Buy now » Info Make it responsive The mobile version of your website is equally…

    Michiel Heijmans/ Yoastin SEO- 13 readers -
  • Ask Yoast Case study: SEO for architects

    … In our Ask Yoast case studies we give SEO advice for websites in a specific market or industry. This time: the website of Slemish Design Studio Architects, the business site of an architect duo. The architects told us that they get great responses from their clients, but is their website optimized for search engines as well? We’ll dive…

    Yoastin SEO- 13 readers -
  • Measuring mobile site speed with Google Lighthouse

    … Two words you often hear together are mobile and site speed. And that’s not without reason because these two go hand in hand. Mobile-friendliness and site speed are some of the most pressing matters we have to deal with as SEOs, developers, and site owners. Measuring page speed has always been something of a dark art. The site speed tools we use…

    Yoastin Google- 12 readers -
  • 3 SEO quick wins to implement right now

    …. This obviously saves time. There are many ways to go about this, but the easiest is probably (if you are using a WordPress site) using a plugin. Most speed optimization plugins support this browser caching and most set them right time for you. Among some of my favorite speed plugins are WP SuperCache, which is free, and WP Rocket, which is a premium…

    Michiel Heijmans/ Yoastin Social SEO- 11 readers -
  • What is HTTP/2 and how does it benefit SEO?

    … waiting to be called. Site owners can compress some of these resources to increase load speeds, but we require a fundamental change in browser-server communications to resolve these issues in the long term. That’s exactly where HTTP/2 comes in. On a practical level, these interactions between browsers and servers start to look as follows: Source…

    Search Engine Watchin SEO How To's- 11 readers -
  • 9 Deadly Mistakes that Make Sites Slow

    … Slow websites influence bounce rates, conversion rates, and even your search engine rankings. That said, I’m surprised by the number of sites that are still gruelingly slow. Adam showed me a site today hosted on GoDaddy that was taking in excess of 10 seconds to load. That poor person thinks they’re saving a couple bucks on hosting… instead…

    Douglas Karr/ Marketing Technology Blog- 11 readers -
  • Understanding Site Speed in Google Analytics

    … or less, and 40% of people abandon a website that takes more than 3 seconds to load. Thankfully, Google Analytics provides insight into site speed, including both aggregate site data and metrics for individual pages. Paying attention to site speed may help you diagnose problems such as low conversion rates and excessive shopping cart abandonment…

    Tim Jensen/ Clix Marketing PPC Blogin Google- 9 readers -
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