Site Structure

    • Adapting your content SEO strategy

      If you’re serious about your SEO, you’ve probably set (implicit) goals on what you want to achieve. Perhaps you want to rank in the top ten search results for a specific keyword. Maybe you want your organic traffic to rise with a certain number. But what do you do if you are unable to meet your goals? Simply reset your goals? Or do you adapt and improve your SEO strategy? And h ...

      Marieke Van De Rakt/ Yoast- 6 readers -
  • Create a website with SEO in mind: Content optimization

    …. Learn how to write awesome and SEO friendly articles in our SEO Copywriting training » $199 - Buy now » Info Filling the website with content You can optimize the entire technical side of your site and still find it lost on page two or more in Google. SEO isn’t a trick. It isn’t something your web developer can do for you. It’s something you can…

    Michiel Heijmans/ Yoast- 10 readers -
  • Orphaned content filter – new feature in Yoast SEO premium

    … content. That sounds ridiculously simple, but if you’re creating and publishing a lot of content, your linking structure might not be a top priority. That’s why we’ve added a new functionality to Yoast SEO premium, which will warn you about posts that aren’t linked to at all: the orphaned content feature. Learn how to structure your site well with our…

    Marieke Van De Rakt/ Yoastin SEO Content- 9 readers -
  • Where SEO and UX meet on your site

    … where SEO and UX meet. Come to think of it, in a lot of ways, SEO simply targets the search engines and UX targets the visitor, both with a shared goal: to provide the best experience possible. Learn how to write engaging copy and how to organize it well on your site: Combine our SEO copywriting and Site structure training. » $249 - Buy now » Info…

    Michiel Heijmans/ Yoastin SEO- 15 readers -
    Earlier about the same topic:
  • Optimizing your website menu for SEO

    …, and so on and so forth. Nevertheless, the website menu is the most common aid for navigation on your website and you want to make the best possible use of it. Here, I’ll address a number of useful best practices that allow you to optimize your website menu for both your users and SEO. Learn how to structure your site well with our Site structure…

    Michiel Heijmans/ Yoastin SEO- 13 readers -
  • Ask Yoast: Breadcrumbs for products in multiple categories

    … It’s important to have breadcrumbs on your website. They show users how a page fits into the structure of a site, and allow search engines to determine the site’s structure. But how do you go about implementing breadcrumbs when you have many products that fit into more than one category? In this Ask Yoast, I’ll discuss the best way to handle…

    Joost De Valk/ Yoast- 17 readers -
  • Improve your site’s structure in 4 simple steps

    … Optimizing your site structure should be an important aspect of your SEO strategy. Structuring your site is of crucial importance for your SEO. But how does one improve a site’s structure? Where do you start and how do you keep an eye on the structure of your site if your site is growing? In this post, I’ll teach you to improve your site’s…

    Marieke Van De Rakt/ Yoast- 14 readers -
  • What are breadcrumbs and why are they important for SEO?

    … of breadcrumbs. These are the three most common types of breadcrumbs you will find on sites: Hierarchy based breadcrumbs These will pop up most often. We use them on our site as well. Breadcrumbs like this will tell you where you are in a site structure and how many steps you can take to get back to the homepage. Something like Home > Blog > Category >…

    Yoastin SEO- 15 readers -
  • Avoid these site structure mistakes!

    … If you take your SEO – and users – seriously, you’ll be working on a kick-ass site structure. Setting up a decent site structure is rather hard. Maintaining a solid site structure if your site is growing is even harder. Mistakes are easily made. In this post, I will share 5 common site structure mistakes people often make. Make sure to avoid all…

    Marieke Van De Rakt/ Yoast- 15 readers -
  • Ask Yoast: Is my site structure too deep?

    … If you own a website, you have to think about the structure of your site, whether it’s a blog or a shop. Site structure is essential to help users find their way on your site and it helps your site to rank. So your site’s hierarchy needs to make sense to both users and search engines. When you’re creating one, you might wonder if your structure…

    Joost De Valk/ Yoast- 15 readers -
  • How do I determine what my cornerstone articles are?

    … have your website for quite some time already. Still, you have a few articles that do really well in the search engines. How should you decide which articles are your cornerstones? And once you’ve identified your cornerstone content, what should you do to optimize these articles? Here, I’ll help you to determine which articles are your cornerstones…

    Marieke Van De Rakt/ Yoastin How To's- 18 readers -
  • Internal linking for SEO: why and how

    … Your content needs links to be able to rank. Google can only find your posts and pages when they’re linked to from somewhere on the web. In addition to that, internal links connect your content and give Google an idea of the structure of your website. They can establish hierarchy on your site, which enables you to give the most important pages…

    Yoastin SEO How To's- 16 readers -
  • What is cornerstone content?

    … Cornerstone content pieces are those articles on your website you’re most proud of. They reflect your business, communicate your mission and are extremely well written. These are the articles you would like to rank high in the search engines. Cornerstone articles are usually explainers; these articles combine insights from different blog posts…

    Marieke Van De Rakt/ Yoastin Content- 21 readers -
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