Site Structure

    • Archive SEO: archive by topic, not by date

      A common practice for many blogs is to use date-based archives for their archive pages. These long lists of links, sorted by month and year, group posts that were made during that period. Although this initially might make sense, it can have an adverse impact on your archive SEO. So how do you optimize your archives for SEO? Archives by date Does anyone ever visit a website to ...

      Joost De Valk/ Yoastin SEO- 11 readers -
    • Site structure: the ultimate guide

      Your site needs a certain structure. Otherwise, it’ll just be a collection of pages and blog posts. Your users needs the structure to navigate through your site, to click from one page to the other. And Google uses the structure of your site in order to determine what content is important and what content is less important.

      Marieke Van De Rakt/ Yoast- 8 readers -
    • Why is site structure important?

      Structuring your site is a crucial element of SEO. If you want to generate more traffic to your website, you should create a structure for your site that makes sense to Google and your site’s visitors. In this post, I’ll explain why site structure is such an important aspect of SEO. Structure shows importance to Google If your site is well-structured, the most important content ...

      Marieke Van De Rakt/ Yoast- 9 readers -
  • We’ve created the fastest related posts ever

    … with a solution ourselves before. In the upcoming release of Yoast SEO Premium, this will change. We found a way to have blazing fast related posts! Let me explain how we did that. The fastest related posts ever Our solution has a frontend and an admin component. Let me start by asking a very simple question: On a content page, what would be the fastest…

    Yoast- 8 readers -
  • Ask Yoast: how to get most out of cornerstone content

    … explain: “How can I use cornerstone content to make my site rank?” Check out the video or read the answer below! New to SEO? Learn the Basics of SEO in our Basic SEO course » $ 199 - Buy now » Info Get most out of cornerstone content Can’t watch the video? Read this transcript to learn how you’ll benefit from incorporating cornerstone content…

    Joost De Valk/ Yoastin Content How To's- 11 readers -
  • Related posts need to make sense, not just be there

    …, content, tags, categories, and custom taxonomies […].” I’m sure this all makes a lot of sense, and you’ll probably get some related posts that fit your need. Some plugins allow you to add a particular value to for instance the title or content, or group posts by tags. But what you want might not even be a related posts section. What we do at Yoast Site…

    Michiel Heijmans/ Yoast- 8 readers -
  • Ask Yoast: include taxonomies in XML sitemap?

    … Your tag and category pages could be very important pages on your site. If you’re using these pages in the right way, they can boost your site’s SEO. You might wonder if you should also include these taxonomy pages in your XML sitemap. In this Ask Yoast we explain whether you should, and why! Our support team received the following question from…

    Joost De Valk/ Yoast- 9 readers -
  • Tagging posts properly for users and SEO

    … for this topic? You shouldn’t make up tags, they should be existing words or phrases. Words people already search for. We optimize most of our tag pages to rank well too. Our Yoast SEO plugin can help you to do so. The content analysis runs a check on your tag archive content, and tells you how to improve it: Moreover you can add a Facebook and Twitter…

    Joost De Valk/ Yoastin SEO- 10 readers -
  • Top 10 Things to Look for in a Performance Marketing Agency

    … Digital marketing is ever-changing and has become increasingly complex as companies look to engage people across multiple channels and bring these interactions together to gain a comprehensive view of their customers. With this evolution comes an amazing opportunity for marketers. They can expect more of their performance marketing agency…

    Acceleration Partnersin SEO- 13 readers -
  • Crafting the perfect shop category page

    … to structure your site and how to write SEO friendly content Checkout $ 15 – Buy this eBook now » More info » Product listings The main section of your category page is, of course, the entire list of products in that category. It’s like the excerpts on your blog but narrowed down to just a few product details. These details combined need to entice…

    Michiel Heijmans/ Yoast- 12 readers -
  • Five ways UX blends with SEO to improve a site’s performance

    … this effort with an increased time spent on the site. 2. Readability Content should aim at relevance, quality and engagement, in order to become appealing and thus, convince the users to spend more time on it. UX can enhance the appeal and the readability of a page and this may boost SEO, as the quality of the content is favouring a site’s crawlability…

    Search Engine Watchin SEO- 15 readers -
  • Flash redux: Form Over Function is Back

    … focusing and lost patience as the sites took long times to load and were difficult to navigate. Plus, Flash did not work on many Apple sites, and they were fundamentally undetectable for search engine optimization (as they were one-page websites with no readable text or category URLs). It was 90 percent form over function. Because of their poor…

    Acceleration Partners- 13 readers -
  • How the Quest for Good UX Can Lead to Great SEO

    … by the business. These feedback buttons were site-wide, so I was obviously intrigued as to what my client was hoping to achieve with them. After a chat with the web development team, it transpired that the main objective was to tackle any bugs in the responsive design as it adapted to different screen sizes. The site was already well optimised…

    State of Digitalin SEO How To's- 12 readers -
  • E-Book: Digital Marketer’s Guide To Success in 2016

    … In the world of digital marketing, the only thing that is constant is change. The break-neck speed at which things change – from new ad technology, algorithmic updates and tracking methods to ad content requirements, devices and consumer expectations – can leave many advertisers overwhelmed and underperforming. But it doesn’t have to. Download…

    Acceleration Partnersin SEO- 15 readers -
  • The site structure of a growing blog

    … part of your SEO strategy (read our post about site structure and about cleaning up your site structure for more info). A decent site structure helps Google understand your site and makes sure you don’t compete with your own content when trying to rank in search engines. The structure of your blog will be fairly easy to maintain as long as your…

    Marieke Van De Rakt/ Yoast- 11 readers -
  • Blog SEO: befriend the long tail!

    …-pages and from these category pages to your most awesome page. Remember: always link from the tail to your head! That way, you show Google what the structure of your site is and which of your pages is most important. Make sure your most amazing pages rank high in Google! Perhaps you have an amazing page with your most delicious recipes, which…

    Marieke Van De Rakt/ Yoastin SEO- 37 readers -
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