Sitecore

Sitecore is a web content management system and customer experience management software company that provides enterprise website, intranet, portal and marketing automation software. The company was founded in 2001 and has offices in Australia, Denmark, Sweden, Canada, Germany, Japan, Netherlands, New Zealand, United Kingdom, Ukraine, and United States.Sitecore's software is built on Microsoft .NET 3.5/4.0. Content can be stored as XML or .NET objects and Sitecore CMS can use either Microsoft SQL Server or Oracle Database for its database storage. Sitecore also allows deployment via Microsoft Azure. Version 7 of Sitecore was released in May 2013.
Posts about Sitecore
  • What Does “Context Marketing” Really Mean?

    … if they want audiences to understand the meaning or relevance of what they’re communicating. At Sitecore, we’ve gone so far as to claim that marketers and digital leaders can only effectively manage the customer experience when they’re marketing in context of how customers have interacted with their brand. Many marketing automation workflows make…

    Marketing Technology Blog- 12 readers -
  • Sitecore vs. Magento: A Detailed Website Platform Comparison

    … When it comes to website development platforms and content management systems, there are a lot of options currently available on the market. Depending on your brand’s industry, the type of products you sell, the services you offer, or even the general size of your business, certain platforms may be better suited for your needs and for achieving…

    ROI Factor Blog- 18 readers -
  • The Top 7 Conversion Optimization Trends for 2015

    … your users experience, activity and behavior. Continuously running tests, and pushing different interface options. With 2 months of testing, the app was able to grow usage by 22%, increase time spent in the app and generate more engagement via photo sharing from their user base. An example of a mobile A/B test, where a ‘View from my Seat’ learned…

    Chris Goward/ WiderFunnel- 36 readers -
  • Social Media is Not Your Problem

    …. Social Media Number of the Week: 73 versus 38 Forbes Insights and Sitecore released a new study called “Customers for Life: Technology Strategies for Attracting and Keeping Customers.” It’s full of great statistics and insights, but the numbers that grabbed Jeff’s attention were the fact that 73% of respondents indicated that their CEO was involved…

    Jay Baer/ Convince and Convertin Social Content Twitter- 4 readers -
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