Skyhook Wireless

"Skyhook Wireless" is a global location network with more than a billion Wi-Fi access points and millions of venues. Founded in 2003, the company originally began by working on Wi-Fi location and evolved with the idea that hybrid positioning technology,which incorporates Wi-Fi, GPS, cell towers, IP address and device sensors, could improve their location services. Skyhook's database was initially gathered through wardriving, including more than a billion wi-fi access points and 70 percent coverage of population centers in the United States, Canada, Western Europe and selected Asian countries.
Posts about Skyhook Wireless
  • Survey: Nearly 40% of Mobile Users Hesitant to Use Location Services (Infographic)

    … Mobile location network Skyhook Wireless has released the results of a recent survey of 1,000 mobile users, focused on consumer opinion surrounding location-based services and apps on mobile devices. The results indicated 83 percent of users say location services are ‘vital’ to an app, but nearly 40 percent of users hesitate to share…

    AllFacebook- 18 readers -
  • LBMA Podcast: TapSense for Apple Watch, Canopy Labs Founder

    … wants corporations to move more; VoucherPages launches an app; Yummly + Instacart = 1 hour ingredient delivery; Skyhook partners with FiLIP Technologies; Piste.io 3D maps of ski hills. Our guest this week is Woycjech Gryc, founder of Canopy Labs. Top stories of the week 1. WiFi Alliance launches WiFi Aware 9:08 2. RealTalk app 12:40 3. GM’s…

    Asif Khan/ Street Fight- 16 readers -
  • 2015 Mobile/Location-Based Marketing Predictions From 10 Experts

    …, at the right time. Learn from the data you collect and use that to inform future decisions. Mike Schneider, VP of Marketing, Skyhook Wireless This year, we are going to see a bigger push toward the frictionless experience. In other words, look for apps that use the context that users generously share to figure out what they need before they need…

    Aaron Strout/ Marketing Land- 35 readers -
  • 10 Key Mobile/Location-Based Stats That Marketers Need

    … screen to objects in our cars, homes and work, including things we wear on our bodies. Source: Mobify Rise of Unstructured Data. Unstructured data is growing at a rate of 100:1 vs. structured data. For anyone that understands data, this is both a blessing and a curse. The lay persons’ explanation for this is that unstructured data is harder to parse…

    Aaron Strout/ Marketing Landin Mobile Google- 32 readers -
  • LBMA Podcast: Urban Airship and Beacons, MapQuest Helps Commuters

    …. Top stories of the week (starts at 7:00) 1. Urban Airship partners with Gimbal 2. Nixie – First drone wearable? 3. Smart car – dancing traffic light – Lisbon, Portugal 4. Twitter’s MoPub and Juice Mobile team up 5. Estimote launches new indoor location toolkit 6. AirPatrol receives 2 new patents 7. Path comes back with PathTalk 8. xAd teams up…

    Asif Khan/ Street Fight- 5 readers -
  • Street Fight Daily: Pro.com Raises Another $14M, Uber Talks to Regulators

    … prospects. Eventbrite Now Has An All-In-One App For Event Organizers Called Neon (TechCrunch) Eventbrite’s new Neon, launching in the app store today, combines the functionality of both its organizer side apps At the Door and Entry Manager into one single smartphone app. The new app also gives organizers the ability to track sales and get…

    Street Fight- 9 readers -
  • Skyhook’s New Location Platform Delivers Context, Personalization

    Boston based Skyhook Wireless today announced what it’s calling “Context Accelerator,” a set location-driven capabilities that help mobile developers and publishers use mobile-location more easily and for a wider range of purposes. Skyhook built the original hybrid WiFi/GPS/cell-tower database that was used by Google and Apple for location before each developed their own derivative systems.

    Greg Sterling/ Marketing Land- 27 readers -