Skyhook Wireless

"Skyhook Wireless" is a global location network with more than a billion Wi-Fi access points and millions of venues. Founded in 2003, the company originally began by working on Wi-Fi location and evolved with the idea that hybrid positioning technology,which incorporates Wi-Fi, GPS, cell towers, IP address and device sensors, could improve their location services. Skyhook's database was initially gathered through wardriving, including more than a billion wi-fi access points and 70 percent coverage of population centers in the United States, Canada, Western Europe and selected Asian countries.
Posts about Skyhook Wireless
  • Survey: Nearly 40% of Mobile Users Hesitant to Use Location Services (Infographic)

    … on, followed by travel, photo and video and news apps. In a statement, Skyhook Wireless CEO, Jim Crowley, commented on the results: This data suggests that there’s a huge and largely untapped opportunity to create value from location services that many app publishers and advertisers could be taking full advantage of. Ultimately, it’s all about…

    AllFacebook- 13 readers -
  • LBMA Podcast: TapSense for Apple Watch, Canopy Labs Founder

    … On Location LBMA Podcast: TapSense for Apple Watch, Canopy Labs Founder 16 January 2015 by Asif Khan Welcome to This Week in Location Based Marketing, a weekly video podcast from the Location Based Marketing Association. On the show: WiFi Aware; The RealTalk app; GM’s At Your Service; TapSense for Apple Watch; Robots invade Lowe’s; Jawbone…

    Asif Khan/ Street Fight- 15 readers -
  • 2015 Mobile/Location-Based Marketing Predictions From 10 Experts

    … It seems like we’ve been hearing that “this is the year of mobile” since the late 1990s. And yet, every year, it never seems like mobile actually delivers on its true promise. But 2014 bucked that trend. Apple revolutionized payments through its launch of Apple Pay; 800-pound retail gorilla, Walmart, launched a savvy app; and NFC finally got…

    Aaron Strout/ Marketing Land- 21 readers -
  • 10 Key Mobile/Location-Based Stats That Marketers Need

    … searches include a specific location. Related to the inclusion of location data to the effectiveness of advertising, it’s also driving a lot of search queries these days. Customers don’t want to know what but where. This also reinforces the importance of keeping your business’s address and information current on sites like Google Places, Yelp…

    Aaron Strout/ Marketing Landin Mobile Google- 23 readers -
  • LBMA Podcast: Urban Airship and Beacons, MapQuest Helps Commuters

    …; MoPub and Juice Mobile team up; Estimote maps the indoors; AirPatrol secures two patents; Path’s best effort is…PathTalk?; xAd teams with Captivate Networks; Shazam is absorbed by Siri; Honeywell brings Google Glass to the air. Our special guest is SchneiderMike, VP of Marketing for Skyhook Wireless. Our resource of the week is Commute by MapQuest…

    Asif Khan/ Street Fight- 4 readers -
  • Street Fight Daily: Pro.com Raises Another $14M, Uber Talks to Regulators

    … A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology Bezos-Backed Pro.com Raises Another $14 Million to Help Renovate Your Home (Businessweek) The so-called local services market is exploding as investors hunt for the next batch of startups. Pro.com, a year-old company run largely by Amazon.com veterans…

    Street Fight- 6 readers -
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