Slideshare Presentations

  • How your personality aligns with social media content types

    … type. A few data points to illustrate my theory: I marvel at the people creating fun and effective content on Snapchat. To truly stand out in 10-second content chunks, you have to be part news anchor, part comedian. In an excellent post about the human factors behind Snapchat Jay Acunzo argues that the best content is goofy and random. When people…

    {grow}in Social Content How To's- 25 readers -
  • Why “rich content” is central to your social media strategy

    … and was syndicated, meaning it appeared in newspapers all over the country and all over the world. A lesson in rich content. What’s the point of this story? First — as you know by now — that there is only value in content if it “moves.” If my article had not received any attention from my readers, it’s unlikely the reporter would have found…

    {grow}in Social Content Blogging- 15 readers -
  • The strategy behind the content

    … Library The post The strategy behind the content appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. Related Stories 25 Nuggets of Essential Social Media Wisdom Four profound marketing megatrends for 2016 and beyond Content Shock is here. Now what? …

    {grow}in EMail Content- 15 readers -
  • A ton of useful information on social media marketing measurement!

    …. On this edition I spend about 45 minutes hanging out with marketing measurement and analytics expert Rob Petersen and, together with some of our {grow} community, we tackle the hardest questions in the field around social media and ROI. A few key ideas from this presentation: Awareness – engagement – ROI … what to expect. When you have…

    {grow}in Social- 16 readers -
  • 10 Ways to Drive More Social Proof

    … with the content! If you can’t see the slide presentation above, you can access this directly on SlideShare: 10 Ways to Drive More Social Proof. The post 10 Ways to Drive More Social Proof appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. Related Stories How to promote your content without being spammy 10 Simple ideas…

    {grow}- 13 readers -
  • How to promote your content without being spammy

    … The Content Code: Six essential strategies to ignite your content, your marketing, and your business The post How to promote your content without being spammy appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. Related Stories 10 Simple ideas to achieve more content sharing now There is no community on social media Polish up your best content to drive content marketing value …

    {grow}in Content How To's- 12 readers -
  • 10 Simple ideas to achieve more content sharing now

    10 Ways to Ignite Your Content from Mark Schaefer I had the coolest conversation the other day when I met up with a senior marketer at a conference … “It’s so ironic that I got a chance to hear you speak today,” she said. “Your name came up at a meeting in our company just last week!” “Really?” I said. “That’s pretty amazing.” “Yes.

    {grow}- 14 readers -
  • What are the best social media platforms for your business?

    … with messages (at least yet), it sometimes feels like you are throwing a message out to a big silent world. The platform is great at making initial connections which can lead to reliable reach on another platform like a blog or podcast. Instagram — One of the reasons this platform is so popular is that it is so easy to use. Snap a photo and post…

    {grow}in Social Facebook Twitter YouTube- 10 readers -
  • Under-used social media platforms (and more)

    … In the latest edition of The Marketing Companion podcast, Tom Webster and I climb all over today’s hottest marketing topics. Here’s a sampling of our latest audio adventure: Tom amazes Mark with his knowledge of the Seven Dwarves. Cancelling Google Glass — Is this a blip on the wearable tech radar or has Google set the industry back a step…

    {grow}in Social- 13 readers -
  • A stunningly simple path to creative business presentations

    … Thanks to Haiku Deck and Slideshare, there is no excuse to create lousy slide presentations any more! A few month ago, I became aware of a mobile app called Haiku Deck that allows you to create impressive slide presentations right from your mobile device. I had not used it much but I had it in the back of mind in case I needed to make…

    {grow}- 8 readers -
  • Social Media Marketing success is simply Medieval

    … put together a little slide presentation with the help of my art director Sarah Mason to help explain this. Join me now as we travel through time. Let’s go back 1,000 years to find out what is really going on with social media marketing today … The post Social Media Marketing success is simply Medieval appeared first on Schaefer Marketing…

    {grow}in Social- 7 readers -
  • Three foundations of social selling (free eBook)

    … I’ve developed a brief eBook for you on three important aspects of social selling. “What’s that?” you might ask … “Selling on the social web? I thought we weren’t supposed to do that?” Well, aren’t we all selling something in a way? And besides, sometimes you HAVE to sell, especially if your job is in sales! If you’re just starting out, here…

    {grow}- 12 readers -
Get the top posts daily into your mailbox!