Small And Midsized Businesses

  • SMBs Plan to Increase Digital Marketing Budgets (Report)

    … that small and midsized businesses plan to take this year. The GetResponse study of 200 U.S.-based SMB decision-makers was conducted at the end of 2016 and provides insight into both the trends that lead the marketing industry as a whole and the specifics for SMBs. Overall, 70 percent of the study participants said their digital and web-based marketing…

    AllFacebookin Social Mobile EMail- 19 readers -
  • 10 Digital Media and Marketing Predictions for 2017

    … 2016 has been a year of shifts in social media, technology and digital marketing. Influencer marketing went mainstream, the internet became all about video and every digital marketer is looking for a way to connect business outcomes to their social media efforts. So what’s in store for 2017? We queried a panel of digital marketing…

    AllTwitterin Google Facebook Twitter- 26 readers -
  • Small Business Owners Aren’t Using Instagram (Survey)

    … Small and midsized businesses with fewer resources and smaller social marketing teams usually allocate their resources carefully, which likely means focusing on fewer sites with larger audiences. With less overhead for social campaigns, small businesses could be more agile and take more chances. Yet most seem reluctant to take a chance…

    AllTwitterin Social- 12 readers -
  • Millennials Driving Change in Marketing, Media (Report)

    … examines how millennials influence marketing and what that means for the industry. Millennial marketers are adapting to the changing market a lot faster than their baby boomer counterparts. Among the 500 small and midsized businesses surveyed, millennials spend 58 percent of their budget on digital media, compared with 14 percent of boomers. Similarly…

    AllFacebook- 14 readers -
  • What Twitter Moments Means for Small Businesses

    … including influencers, partners and brands. At the same time, they announced that Moments would soon be open to everyone. On Sept. 28, Twitter made Moments available to everyone. But what exactly are Twitter Moments and how can they benefit small businesses like yours? This article will show you how to create your own Moments and use them to engage…

    AllTwitterin Social Twitter- 22 readers -
  • Hibu Named Facebook Marketing Partner

    … Hibu, a provider of digital marketing solutions for small and midsized businesses, is the newest Facebook Marketing Partner. The company will be part of the program’s Small Business Solutions specialty, and it will continue to develop solutions in consultation with the social network to help SMBs see results from multiple ad formats…

    David Cohen/ AllTwitterin Social Facebook- 15 readers -
  • Facebook: More Than 4 Million Active Advertisers; 60 Million-Plus Businesses Using Pages

    …, Vietnam, Mexico and the U.K. More than 85 percent of active businesses pages use mobile, and some 40 percent of active advertisers have created Facebook ads via mobile. More than 30 percent of active small and midsized business pages on Facebook are women-owned. More than 20 percent of active advertisers created video ads during the past month, and more than 4 million new video ads were created during that period. Readers: Did any of the data revealed by Facebook Tuesday surprise you? …

    David Cohen/ AllFacebookin Social Facebook- 15 readers -
  • Automated Systems: When It Pays to Put Those Eggs in One Basket

    … with each other, set goals and track outcomes. Streamlining the process also means no one gets stuck beating the same dead idea over and over while your budget dwindles. Give Altitude, Brightidea or IdeaScale a try. Putting all (or multiple) business tasks into one basket may seem like a risk, but the benefits far outweigh any wrinkles you might come…

    Mary C. Long/ AllTwitter- 19 readers -
  • How Are Marketers and SMBs Using Social Video? (Report)

    … Video is becoming a core part of social engagement, but how are marketers adapting their strategy in attempts to capture views and users? The 2016 Social Video Forecast from Animoto surveyed 1,000 professional marketers and 1,000 small and midsized business owners to see what changes they plan to implement over the course of the next year…

    AllTwitterin How To's- 11 readers -
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