Small Business Marketing

  • How to Create Blog Posts That Never Die

    … a tremendous increase, probably because these queries are new and had few (if any) prior searches”. Clicking on related topics: Content Marketing provides the following: You can see how interest of this topic has increased over time where interest for “internet marketing” has waned since 2004. The Google trends tool also lets you compare selected…

    Paveyain EMail Content How To's- 21 readers -
  • Small Business Marketing: Don’t Tell Me I’m Creative, Tell Me I’m Relevant

    … a person or two who interpreted this to mean that it was acceptable to spin up the features and benefits of a company or product beyond recognition. Unfortunately for them, I’m convinced it’s relevance rather than “spin” that wins over customers. Being creative or entertaining at the expense of being relevant isn’t a good long-term strategy…

    Relevancein Content- 9 readers -
  • How to Find and Define Your Niche Market

    … you’ve defined your niche market, use these 10 low-budget marketing ideas to engage your customers and drive sales. About the Author: Susan Solovic is THE Small Business Expert. Sign up for Susan’s Success Tips Newsletter and get your free copy of “Smart Marketing Strategies for Small Biz” ebook. The post How to Find and Define Your Niche Market appeared first on Constant Contact Blogs. …

    Susan Solovic/ Constant Contactin How To's- 19 readers -
  • 7 Tips for Managing a Virtual Team

    … Business owners are always trying to figure out the most effective ways to manage their teams. Coming up with the perfect system can be challenging because people change and the way business is conducted changes as well. The world is constantly evolving and we have to learn how to adapt. Now that so many people are working remotely, business…

    Apex Virtual Solutions- 13 readers -
  • 10 Things You Need to Do Before Starting Your Own Business

    … this advice to determine how much cash your small business should have. 4. Understand your own strengths, skills, and time available Know when you need to engage an accountant, lawyer, insurance agent, marketing specialist, web page designer, or other professional. This will start your management process as a business owner. Constant Contact…

    Hal Shelton/ Constant Contactin EMail- 13 readers -
  • 7 Ways Apex Can Help You with Your Holiday Marketing

    … Where has 2016 gone? Thanksgiving is in our rear view mirrors and Christmas is right around the corner. For some people this means slowing down on work and getting ready to enjoy the holidays and entertaining family. For business owner, it means that and so much more. Some entrepreneurs find themselves burned out and exhausted by the time…

    Apex Virtual Solutions- 10 readers -
  • Why Your Business Needs Email Marketing

    … If I asked you for $1 in exchange for $44, wouldn’t you take me up on it? No, I’m not a magician — just a digital marketing expert who understands the value of a quality email marketing campaign to drive awareness, sales, and repeat business. You could go the traditional marketing path: investing a small fortune into a direct mail campaign like…

    Constant Contactin EMail- 14 readers -
  • What is a Cash Mob and How to Make Yours a Success

    … Looking for a new way to encourage your community to shop small? Want to raise awareness about the importance of supporting local businesses? A cash mob is the perfect way to rally your community, create excitement, and drive sales. This year, we sponsored three successful cash mobs to entice holiday shoppers to shop small at: Portland…

    Miranda Paquet/ Constant Contactin EMail How To's- 18 readers -
  • Entering the Digital Space: How to Build Your Internal Team

    … at a digital marketing agency, I’m frequently confronted with this situation. My clients often understand that there is definite value in digital marketing, and will therefore engage agencies like Blue Fountain Media for a limited term to learn the ropes before looking to hire one person to handle the associated responsibilities in-house. For my clients…

    ROI Factor Blog- 13 readers -
  • Small Business Marketing: Don’t Tell Me I’m Creative, Tell Me I’m Relevant

    … a person or two who interpreted this to mean that it was acceptable to spin up the features and benefits of a company or product beyond recognition. Unfortunately for them, I’m convinced it’s relevance rather than “spin” that wins over customers. Being creative or entertaining at the expense of being relevant isn’t a good long-term strategy…

    Relevancein Content- 11 readers -
  • 7 Excellent Branding Opportunities You Have Right Now

    … What do Wrigley Field and NASCAR vehicles and drivers have in common? They’re both examples of opportunity branding. The ballpark where the Chicago Cubs play got the name Wrigley Field way back in 1926 to honor the team’s owner, William Wrigley Jr. The fact that Wrigley also made the popular chewing gum elevated the ballpark to a powerful piece…

    Susan Solovic/ Constant Contact- 14 readers -
  • How to Create Insanely Good Content Part 4: The 13 Box System

    … to prepare and craft not only presentations, but business and marketing strategies, emails, content, video scripts, articles, ebooks and more. What you are about to discover in the 13 Box Content Structure, isn’t theory… it’s a proven system based on principles and practices that work. It’s a system that’s been developed and honed by professionals who…

    Constant Contactin Content How To's- 12 readers -
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