Small Business Marketing

    • How to Find and Define Your Niche Market

      “A lot of times, people don’t know what they want until you show it to them.” – Steve Jobs I’ve always considered this to be a brilliant quote, but because it came from Jobs, I framed it in terms of the big, mass-market product categories where he was such an important force. But when I began to explore the niche market definition, I saw that the idea he was expressing relate ...

      Susan Solovic/ Constant Contactin How To's- 16 readers -
    • How to Create Blog Posts That Never Die

      Recently, we started noticing traffic to some of our old offers. We don’t want traffic to go to “old stuff” when it has been replaced or updated. So, how did the traffic get there? From older relevant blog posts which had an outdated CTA (Call To Action). We could just update the CTA on the blog post, but it is also a good opportunity to optimize these “oldies but goodies”.

      Paveyain EMail Content How To's- 16 readers -
  • Small Business Marketing: Don’t Tell Me I’m Creative, Tell Me I’m Relevant

    … a current need, or solve a problem. The more relevant your marketing or sales messages are to that goal, the more success you’ll have reaching your audience, making sales and growing your business. What Does it Really Mean to be Relevant? This is something a lot of marketers and advertising professionals struggle with. Successful marketing is really…

    Relevancein Content- 9 readers -
  • 7 Tips for Managing a Virtual Team

    … Business owners are always trying to figure out the most effective ways to manage their teams. Coming up with the perfect system can be challenging because people change and the way business is conducted changes as well. The world is constantly evolving and we have to learn how to adapt. Now that so many people are working remotely, business…

    Apex Virtual Solutions- 10 readers -
  • 10 Things You Need to Do Before Starting Your Own Business

    … this advice to determine how much cash your small business should have. 4. Understand your own strengths, skills, and time available Know when you need to engage an accountant, lawyer, insurance agent, marketing specialist, web page designer, or other professional. This will start your management process as a business owner. Constant Contact…

    Hal Shelton/ Constant Contactin EMail- 7 readers -
  • 7 Ways Apex Can Help You with Your Holiday Marketing

    … Where has 2016 gone? Thanksgiving is in our rear view mirrors and Christmas is right around the corner. For some people this means slowing down on work and getting ready to enjoy the holidays and entertaining family. For business owner, it means that and so much more. Some entrepreneurs find themselves burned out and exhausted by the time…

    Apex Virtual Solutions- 8 readers -
  • Why Your Business Needs Email Marketing

    … If I asked you for $1 in exchange for $44, wouldn’t you take me up on it? No, I’m not a magician — just a digital marketing expert who understands the value of a quality email marketing campaign to drive awareness, sales, and repeat business. You could go the traditional marketing path: investing a small fortune into a direct mail campaign like…

    Constant Contactin EMail- 11 readers -
  • What is a Cash Mob and How to Make Yours a Success

    … Looking for a new way to encourage your community to shop small? Want to raise awareness about the importance of supporting local businesses? A cash mob is the perfect way to rally your community, create excitement, and drive sales. This year, we sponsored three successful cash mobs to entice holiday shoppers to shop small at: Portland…

    Miranda Paquet/ Constant Contactin EMail How To's- 9 readers -
  • 6 Strategies for Small Businesses to Outrank National Competition in Search Engines

    …. However, some niches are especially tough and some situations make it difficult to see a positive ROI. For this reason, it's a good idea to hedge your bets when it comes to online visibility and marketing your business. SEO works best when working in conjunction with other strategies, especially as your reputation grows. Keep a close eye on how your strategies develop and don't be afraid to make cuts and adjustments as necessary. Be sure and visit our small business news site. …

    Search Engine Guide -
  • Small Business Marketing: Don’t Tell Me I’m Creative, Tell Me I’m Relevant

    … Regardless of the nature of your business, your product or your service, it’s understandable that you would want to put your best foot forward when telling potential customers about what you do. This is something you should always be thinking about—how to put your story in the best light possible. Over the course of my career, however, I’ve met…

    Relevancein Content- 11 readers -
  • 7 Excellent Branding Opportunities You Have Right Now

    … better branding benefited accounting firm, Davidson & Co.? Read the success story here: How to Use Email Marketing to Build Brand Awareness. About the Author: Susan Solovic is THE Small Business Expert. Sign up for Susan’s Success Tips Newsletter and get your free copy of “Smart Marketing Strategies for Small Biz” ebook. The post 7 Excellent Branding Opportunities You Have Right Now appeared first on Constant Contact Blogs. …

    Susan Solovic/ Constant Contact- 10 readers -
  • How to Create Insanely Good Content Part 4: The 13 Box System

    … to prepare and craft not only presentations, but business and marketing strategies, emails, content, video scripts, articles, ebooks and more. What you are about to discover in the 13 Box Content Structure, isn’t theory… it’s a proven system based on principles and practices that work. It’s a system that’s been developed and honed by professionals who…

    Constant Contactin Content How To's- 11 readers -
  • Facebook At Work: Have You Tried Workplace?

    … Facebook has officially launched its enterprise social network for businesses known as Workplace. The feature is very similar to how Facebook already works, but you only communicate with people from your company or linked organizations. Companies that use Workplace can create groups to easily review shared projects and shoot live video…

    Paveyain Social Mobile- 19 readers -
  • Home Builders Have You Joined These Linkedin Groups?

    …. Not only are posts related to building, but industry insiders also share their business’s marketing and sales strategies. Below are a few of the most popular groups for home builders and professionals to join on Linkedin. National Association of Home Builders This association is a Washington DC based network whose broad mission is to enhance…

    Paveya- 11 readers -
Get the top posts daily into your mailbox!
Topics
See more
Analytics Authenticity Blog Blogging Brand Brand Differentiation Brand Humanization Brand Humanization Top Posts Branding Builders & New Home Marketing Business Planning Business Tips Ceo Tips Cmo Content Content Marketing Content Marketing Strategy Content Marketing Top Posts Conversion Funnel Conversion Rate Conversion Rate Optimization Conversions Copyright Cro Customer Service Digital Agency Digital Marketing Email Marketing Entrepreneur Small Business Etiquette Executive's Corner Facebook Facebook Advertising Facebook Video Ads Fresh Insights How To Inbound Marketing Inspiration Age Internet Marketing Leadership Linkedin Marketing Marketing 101 Marketing Analytics Marketing Strategy Mindset Mobile Marketing New Media Trends Online Marketing Partner Personal Branding Planning Popular Random Acts Of Marketing Relationship Marketing Relationships Return On Relationship Roi Sales Search Engine Search Engine Optimization Seo Seo & Internet Marketing Small Business Small Business Social Media Small Business Tips Smo Social Brand Strategy Social Brand Top Posts Social Business Social Business Fitness Social Business Strategy Social Business Top Posts Social Community Development Top Posts Social Employee Social Listening Social Media Social Media Agency Social Media Agency Tips Social Media Engagement Social Media For Business Social Media For Sales Teams Social Media Marketing Social Media Measurement Top Posts Social Media Planning Social Media Strategist Social Media Tips Social Selling Social Zoom Factor Podcast Thought Leadership Time Management Tips Trademark Twitter Twitter Tips Web Design Web Development Website Design Websites Wordpress
More from around the web