Small Businesses

  • SMBs Plan to Increase Digital Marketing Budgets (Report)

    … that small and midsized businesses plan to take this year. The GetResponse study of 200 U.S.-based SMB decision-makers was conducted at the end of 2016 and provides insight into both the trends that lead the marketing industry as a whole and the specifics for SMBs. Overall, 70 percent of the study participants said their digital and web-based marketing…

    AllFacebookin Social Mobile EMail- 19 readers -
  • 10 Digital Media and Marketing Predictions for 2017

    … experiences will draw from travel history, price trends, seasonality and more, with smarter travel apps tailoring each and every piece of your trip. And Perry says marketing tech will combine influencer authenticity with target precision: With improvements in influencer marketing tech, agencies will be able to hit precise target demographics, verticals…

    AllTwitterin Google Facebook Twitter- 30 readers -
  • Instagram’s Jim Squires Shares 7 Predictions for SMBs in 2017

    … and attract new ones. SMBs will reach more customers globally: Mobile marketing has opened new doors for small businesses to connect with customers across the world. On Facebook, for instance, more than 1 billion people are connected to at least one business in a foreign country. With tools to help SMBs connect with new customers in other countries…

    David Cohen/ AllFacebookin Mobile Facebook- 20 readers -
  • Small Business Owners Aren’t Using Instagram (Survey)

    … Small and midsized businesses with fewer resources and smaller social marketing teams usually allocate their resources carefully, which likely means focusing on fewer sites with larger audiences. With less overhead for social campaigns, small businesses could be more agile and take more chances. Yet most seem reluctant to take a chance on a non…

    AllTwitterin Social- 12 readers -
  • Millennials Driving Change in Marketing, Media (Report)

    … Social media marketing has become a great disruptor, turning the industry on its head and redefining what it means to create success in marketing. However, the true disruption is more likely generational, with millennials taking a different approach than Madison Avenue baby boomers. A report from video editing software provider Magisto…

    AllFacebook- 16 readers -
  • What Twitter Moments Means for Small Businesses

    … including influencers, partners and brands. At the same time, they announced that Moments would soon be open to everyone. On Sept. 28, Twitter made Moments available to everyone. But what exactly are Twitter Moments and how can they benefit small businesses like yours? This article will show you how to create your own Moments and use them to engage…

    AllTwitterin Social Twitter- 23 readers -
  • Hibu Named Facebook Marketing Partner

    … Hibu, a provider of digital marketing solutions for small and midsized businesses, is the newest Facebook Marketing Partner. The company will be part of the program’s Small Business Solutions specialty, and it will continue to develop solutions in consultation with the social network to help SMBs see results from multiple ad formats…

    David Cohen/ AllTwitterin Social Facebook- 15 readers -
  • Automated Systems: When It Pays to Put Those Eggs in One Basket

    … There are times when it makes sense to diversify and not put all of your eggs in one basket–when investing in the stock market, for example. But when it comes to workplace efficiency, it’s often worth letting automated systems manage multiple tasks using one convenient platform. Many entrepreneurs–small business owners especially–have…

    Mary C. Long/ AllTwitter- 19 readers -
  • How Are Marketers and SMBs Using Social Video? (Report)

    … Video is becoming a core part of social engagement, but how are marketers adapting their strategy in attempts to capture views and users? The 2016 Social Video Forecast from Animoto surveyed 1,000 professional marketers and 1,000 small and midsized business owners to see what changes they plan to implement over the course of the next year…

    AllTwitterin How To's- 13 readers -
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