Smart Usa

Smart Automobile is a division of Daimler AG that designs, manufactures and markets microcars. Headquartered in Böblingen, Germany, Smart has its primary assembly plant in Hambach, France. Annette Winkler has served as Smart's CEO since 2010.Smart uses a lowercase logotype in its branding and a logo incorporating the letter "c" for "compact" and an arrow for "forward thinking".The design concept for Smart's automobiles began in the late 1980s, associated with Swatch. After a period of backing by Volkswagen, the first model was finally launched by Daimler-Benz in October 1998.
Posts about Smart Usa
  • Four Steps To Creating A Killer User Experience

    … When consumers do business with a company online, they want the total package: product information, reviews, purchasing ability, product and technical support, and a forum for talking with other customers. They want a full-blown user experience. A good user experience starts from the ground up. From choosing your content management system…

    Lisa Hoover Mcgreevy/ Visual.lyin Social Content- 14 readers -
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