In computer networking, Server Message Block (SMB), the modern dialect of which is known as Common Internet File System (CIFS, /ˈsɪfs/), operates as an application-layer network protocol mainly used for providing shared access to files, printers, serial ports, and miscellaneous communications between nodes on a network. It also provides an authenticated inter-process communication mechanism. Most usage of SMB involves computers running Microsoft Windows, where it was known as "Microsoft Windows Network" before the subsequent introduction of Active Directory. Corresponding Windows services are LanmanServer (for the server component) and LanmanWorkstation (for the client component).
Posts about Smb
    • At Cloud Summit, a Focus on the Transition to SaaS Services

      At last week’s SMB Cloud Adoption Summit held by The Local Search Association in San Francisco, roughly 100 attendees gathered to discuss the transition of their services for SMBs from advertising-oriented sales to the new breed of SaaS based solutions (or “Cloud Applications.”). Key topics for the gathered group include the size of the SaaS market for SMBs, segmentation, sal ...

      Street Fight- 11 readers -
  • Local Marketing on Alexa? The Real Estate Industry Gives It a Shot

    … On Sunday nights, you’ll find real estate agent Gabriel Fernandez at work in his laundry room. But he’s not washing, drying, folding or ironing his clothes for the coming week. Instead, Fernandez spends about 20 minutes there every Sunday night talking about some of the latest homes to hit the Northern Virginia real estate market. And he’s added…

    Matt Mcgee/ Street Fight- 13 readers -
  • The Shift in B2SMB: It’s All About Platforms

    …. DexYP, for instance, brings 700,000 SMB accounts to the table — mostly from its traditional yellow pages business. The company is now seeking to extend its presence via its THRYV platform, which includes customer management, text and email marketing, appointment scheduling and social media promotions channels. Many SMB specialists are also…

    Street Fightin EMail- 18 readers -
  • LinkedIn Focuses on Revving Up Its SMB Efforts

    … As the Web giants focus their sales efforts on Enterprise companies, SMBs often get lost in the mix. In this regard, LinkedIn’s independent agency head Ryan Wilson says his company provides a crucial value add for SMBs. LinkedIn has been working to provide a specific focus on SMBs – perhaps revving it up more in 2014 with its purchase of Bizo…

    Street Fight- 26 readers -
  • SMB Content Marketing: Avoid the Backward Approach

    … Is your approach to SMB content marketing backwards? Whether a business is local or not, content drives the bulk of digital marketing. Google rewards quality websites, which transcends into relevant and authoritative content. A successful content marketing campaign involves topics that resonate with the intended audience, creates buzz on social…

    Mindy Weinstein/ Street Fightin Social Content Google- 18 readers -
  • How SMB Networking is Driving More Referral Marketing

    … referrals are an ancillary benefit of networking with other local business owners. Ro Prakash, co-founder of another hyperlocal networking platform for small businesses called Townsquared, also says that being alone is a huge challenge for many small and medium-sized business (SMB) owners. “The entire business community needs a way to connect and have…

    Street Fightin How To's- 22 readers -
  • Frustration With Digital Marketing Vendors Boils Over for One SMB

    … their Facebook Page as their website. When the two gorillas are both reinforcing the wrong message–which, to be fair, the SMB may not even be aware of–it’s even harder for the right message, delivered by a well-intentioned salesperson, to resonate. Mike: Yikes… That is a paradox that we are seeing even in large clients. They don’t fully understand why…

    Street Fight- 25 readers -
  • The Coming Polarization of the SMB Software Market

    … Many, if not most, B2B startups begin life selling to small-to-medium-sized businesses. This is a great first market. For one thing, it’s massive. It’s also far easier to reach than the enterprise. Just how large is the SMB market? According to Intuit, there are 30 million small businesses in the United States alone. There are 60 million…

    Street Fight- 19 readers -
  • Is There an SMB Analytics Market? And If So, What Should It Measure?

    … In this regular Street Fight feature, local marketing gurus David Mihm and Mike Blumenthal kick around some of the biggest ideas affecting the local search ecosystem and the broader industry. Send an email or leave a comment if you have specific topics that you’d like them to touch on in future columns! David: Well, Mike, 2016 is in the books…

    Street Fight- 38 readers -
  • 5 New AdWords Features You Should Be Using

    … Google has been rolling out a lot of new features lately. Here is a quick recap of a few of the more significant changes that you should be keeping an eye on. Expanded text ads Google recently launched a new search text ad format that allows advertisers more text per ad as well as a bigger footprint on the SERP. These new ads are called Expanded…

    Portent, Incin Paid Search- 26 readers -
  • 13 Places to Look on Your Next Google AdWords Account Audit

    … Auditing your Google AdWords account on a quarterly or semi-annual basis is a great way to step back from the day-in, day-out management grind to find gaps in performance or areas for expansion to help boost overall performance. While some marketing managers and business owners know the importance of stepping back to review an AdWords account…

    Chad Kearns/ Portent, Incin Paid Search Google- 23 readers -
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