In computer networking, Server Message Block (SMB), the modern dialect of which is known as Common Internet File System (CIFS, /ˈsɪfs/), operates as an application-layer network protocol mainly used for providing shared access to files, printers, serial ports, and miscellaneous communications between nodes on a network. It also provides an authenticated inter-process communication mechanism. Most usage of SMB involves computers running Microsoft Windows, where it was known as "Microsoft Windows Network" before the subsequent introduction of Active Directory. Corresponding Windows services are LanmanServer (for the server component) and LanmanWorkstation (for the client component).
Posts about Smb
  • SMB Content Marketing: Avoid the Backward Approach

    … Is your approach to SMB content marketing backwards? Whether a business is local or not, content drives the bulk of digital marketing. Google rewards quality websites, which transcends into relevant and authoritative content. A successful content marketing campaign involves topics that resonate with the intended audience, creates buzz on social…

    Mindy Weinstein/ Street Fightin Social Content Google- 16 readers -
  • How SMB Networking is Driving More Referral Marketing

    … of Alignable, a social networking platform for small businesses. “I thought, why hasn’t technology made it easier for businesses to acquire new customers?” he says. “Why don’t small business owners have a network of other small business owners to help them build up their referrals?” Since founding Alignable in 2012, Groves and co-founder Dan Slagen…

    Street Fightin How To's- 20 readers -
  • The Usability Gap: Designing the Right Products for SMBs

    … to local SEO. More importantly, they need a means of approaching the local SEO problem based on building blocks any ordinary user can understand. Someone someday will crack this code, but I don’t think it’s going to happen if we can’t learn to listen to the needs and desires of the user to whom we’re trying to appeal. Damian Rollison writes the Streets Ahead column for Street Fight every three weeks. He is VP of product at Brandify, and can be reached via Twitter. Brandify is the publisher of Street Fight. …

    Damian Rollison/ Street Fightin Social EMail Facebook- 13 readers -
  • Frustration With Digital Marketing Vendors Boils Over for One SMB

    … their Facebook Page as their website. When the two gorillas are both reinforcing the wrong message–which, to be fair, the SMB may not even be aware of–it’s even harder for the right message, delivered by a well-intentioned salesperson, to resonate. Mike: Yikes… That is a paradox that we are seeing even in large clients. They don’t fully understand why…

    Street Fight- 23 readers -
  • The Coming Polarization of the SMB Software Market

    … Many, if not most, B2B startups begin life selling to small-to-medium-sized businesses. This is a great first market. For one thing, it’s massive. It’s also far easier to reach than the enterprise. Just how large is the SMB market? According to Intuit, there are 30 million small businesses in the United States alone. There are 60 million…

    Street Fight- 17 readers -
  • Is There an SMB Analytics Market? And If So, What Should It Measure?

    … story of a business’s online success. David: Well, and I guess I would start even one level higher. I’m not convinced small businesses without a full-time in-house marketer really care about analytics, and they certainly don’t have the time or expertise to dive in each week and change their marketing or customer service behavior based on what…

    Street Fight- 38 readers -
  • Are You Utilizing Your Email List?

    … Email lists are very powerful and have many different applications. They’re a great way to re-engage past customers, share your great content/knowledge, and keep your business at the front of people’s minds. If you aren’t using yours (or if you don’t keep one), no judgment. Okay, maybe a little judgment, but here are some things you should…

    Portent, Incin Social Paid Search EMail- 15 readers -
  • 5 New AdWords Features You Should Be Using

    … Google has been rolling out a lot of new features lately. Here is a quick recap of a few of the more significant changes that you should be keeping an eye on. Expanded text ads Google recently launched a new search text ad format that allows advertisers more text per ad as well as a bigger footprint on the SERP. These new ads are called Expanded…

    Portent, Incin Paid Search- 25 readers -
  • 13 Places to Look on Your Next Google AdWords Account Audit

    … Auditing your Google AdWords account on a quarterly or semi-annual basis is a great way to step back from the day-in, day-out management grind to find gaps in performance or areas for expansion to help boost overall performance. While some marketing managers and business owners know the importance of stepping back to review an AdWords account…

    Chad Kearns/ Portent, Incin Paid Search Google- 23 readers -
  • Introduction to Amazon Ads Strategy

    … Amazon is a no-brainer for most E-commerce sellers. Potential customers look to Amazon more often than ever and listing your products there is a quick way to boost sales. Getting visibility for your products isn’t always easy, though. Amazon is a search engine just like Google and just like Google it helps to pay-to-play. Amazon Seller Central…

    Portent, Inc- 11 readers -
  • Short Term Growth: Jump Start your Digital Marketing Today

    … From businesses ready to go to market with a new product or service, to companies with a longstanding history but little digital presence, business owners, investors, CEOs, and marketing managers are always looking for quick wins when it comes to getting started with their digital marketing initiatives. Quick-result potential initiatives provide…

    Chad Kearns/ Portent, Inc- 28 readers -
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