• As digital ad options dry up, marketers turn desperate

    … glared at me over the top of his glasses. “In that case,” he said, “you’re fired.” Of course I made up this bizarre scenario. Who would ever do something like that? But in fact, this is what is happening right now via a web service called Sniply. It provides a grotesque example of how desperate even reputable digital marketers have become in an era…

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