Soccer World Cup

  • FIFA World Cup 2014 – Social Media Scores

    … Twitter users to the downloadable McDonald’s Gol! App, which allows users to ‘play’ a soccer game after purchasing their French fries. The campaign is supported by McDonalds GOL! FIFA World Cup video advert, viewed over 2.6 million times. Now is the time to make the most of the year’s biggest global event through social media – get in touch with MediaVision’s head of social, Jodie, to get you started or see our previous post Social Media World Cup Success for insightful tips. FIFA World Cup 2014 – Social Media Scores …

    Mieneke Van Der Merwe/ MediaVisionin Social- 26 readers -
  • Social Media World Cup Success

    … The 2010 World Cup in South Africa was one of the first international sporting events since the global explosion of social media. Since then, social media users around the world have matured in terms of setting the stage to make the 2014 World Cup in Brazil one of the biggest social media events of the year. Back in 2010, there were those who…

    Melissa Botha/ MediaVisionin Social- 13 readers -
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