• Make the Most of Twitter: How DMs Can Personalize Your Brand

    …. Followers see her as a real person who’s likely to respond to messages. That said, we cannot prove that there is a statistically significant difference in responses solely based on who sends DMs to potential leads. Each of our campaigns targets a somewhat different audience using distinct keywords, so there is natural variation in response rate based…

    AllTwitterin Social Twitter How To's- 27 readers -
  • Why Have B2B Brands Fallen Behind on Social Media?

    … be a factor in your lead scoring model. Let’s say a lead just tweeted at your CEO. That person has shown interest in your brand, so you can increase his lead score. You could also draft an automated email and send the lead an article written by your own CEO on a similar topic. At Socedo, we’ve found that socially engaged leads have much higher email open…

    AllFacebookin Social Facebook Twitter- 46 readers -
  • 9 Time-Saving Tools for Social Media Marketers

    … Do you need to spend less time on repetitive social media tasks? Are you looking for tools that let you balance automation with a personal touch? In this article, you’ll discover nine tools to help marketers save time while maintaining a human presence on social media. Discover nine tools to save time on social media marketing. Relationship…

    Aaron Orendorff/ Social Media Examinerin Social- 29 readers -