Social B2b

  • 91% of B2B Marketers Use Social Media During Events

    … So you’re launching a business to business (B2B) event – what’s the best way to promote it? Cold calling, radio, TV, traditional ads and paid search are all used by every B2B marketer in the run-up to their show. But after that social media takes over. (more…) New Career Opportunities Daily: The best jobs in media. …

    Shea Bennett/ AllTwitterin Social Paid Search- 18 readers -
  • The #B2B Marketing Metrics That Matter [INFOGRAPHIC]

    … Are you using social media to power your business to business (B2B) marketing campaigns? You should: it’s increasingly effective for B2B brands, especially those active on Twitter. But how do you know it’s working? What metrics should you be tracking to evaluate ROI? (more…) New Career Opportunities Daily: The best jobs in media. …

    Shea Bennett/ AllTwitter- 2 readers -
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