Social Campaigns

  • Is Social Media Forcing Marketers Away from Mass Media?

    … the conversion rates sometimes 30% for some products. There’s little doubt of the growth and sophistication social media will have in 2017. While businesses continue to struggle – only 34% of small businesses use social media to engage and converse with customers Tweet This!, almost a third of all consumers said a brand’s social presence was the biggest reason to try new products or services Tweet This!. And 57% of consumers are more likely to buy from a brand they follow Tweet This! © 2016 DK New Media. …

    Douglas Karr/ Marketing Technology Blogin Social- 36 readers -
  • 10 Ways to Market Your Small Business on a Shoestring Budget

    … When budgets are tight, marketing might be the first expense you look to cut. Let me stop you right there. While traditional advertising methods are costly and hard to measure, small businesses have never had greater access to cost-effective, trackable marketing tools. But with so many digital tools available, how do you know where to start…

    Susan Solovic/ Constant Contactin EMail- 30 readers -