Social Content Marketing

  • Social Series: Social Media Metrics for Success

    … Now that we’ve covered the who, what, where, why, and how of social marketing, we’ve arrived at our last stop in this series: how do you know that all of your time and effort was worth it? How will you know that your social marketing worked? There are two ways to approach this question. Social marketing makes use of two kinds of content—curated…

    UpCity Daily Tipsin Social- 24 readers -
  • LinkedIn Beats Twitter for Content Marketing, Says Study

    LinkedIn has leap-frogged Twitter as the No. 1 social network for content marketing, reveals a new study. A December survey from the Content Marketing Institute and the Direct Marketing Association UK found that 96 percent of respondents use LinkedIn for content marketing, compared to 85 percent in 2013. Twitter finished second in t ...

    Shea Bennett/ AllFacebook- 28 readers -
  • Follow the Top Social Media Influencers of 2014

    … Dr. Jim Barry of the Edu-Tainment Social Content Marketing blog has put together a list of the top social media influencers (with yours truly on it!). The good Doctor has written up a fascinating, detailed post on the 4 archetypes of these influencers, describing the traits and types of influence they have in the industry, including: Educators…

    Douglas Karr/ Marketing Technology Blogin Social Twitter- 36 readers -
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