Social Conversation

  • Using Social Conversations for Consumer Insights

    … conversation for consumer insights, which is what Kettle does. They use a media monitoring tool called Zignal Labs to see what consumers and media are saying about them. The service gives them not just keyword counts and cursory social media metrics. It allows them to drill down and look at why things are happening, too. Since Google Alerts first…

    Jason Falls/ Relevancein Social- 13 readers -
  • 7 Ways to Improve Your Social Media Engagement

    … them talking. What do you think? How do you engage your social media audience? What inspires your fans to talk on your page? Please share your experience and recommendations in the comment section below. Starbucks #WhiteCupContest image created with Placeit. Custom image icon made by Freepik from Flaticon. Tips for improving your social media engagement. Tags: engagement, ishita ganguly, social conversation, social media marketing, social media update …

    Social Media Examinerin Social- 11 readers -
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