Social Customer Service

  • Five reasons why you should invest in social customer service

    … If you’re a business in 2016, chances are that you’ve invested time and resources into maintaining a social media presence, to promote your brand and engage with consumers. But have you made the same level of investment into providing a dedicated customer service on social media? Many brands, despite having a social presence, aren’t investing…

    Search Engine Watchin Social- 17 readers -
  • Why are we so bad at social media customer service?

    … While social media marketing campaigns have always grabbed the lion’s share of the headlines, customer service is the area where the real battles for market dominance are being waged. Providing good customer service is not just about differentiation, it is business-critical. So… why is everyone so awful at it? There are a lot of reasons…

    Matt Owen/ Search Engine Watchin Social- 15 readers -
  • How to Develop Integrated Social Customer Service Strategies

    … From walking into a store with mobile coupons to following influencers on social media, today’s consumers have more control than ever over how and when they interact with brands. Just as marketers have to meet consumers wherever they are, consumers have the same expectation of their customer service experiences. A report from Software Advice…

    Inside Facebookin Social How To's- 18 readers -
  • How a Lack of Social Response is Hurting Your Business

    … We’ve already quantified the business impact of poor customer service with regard to social media. What about simply responding? Did you know that 7 out of 8 social messages directed at brands go unanswered within 72 hours? Compound that with the fact there’s been a 21% increase in messages to brands globally (18% in the United States) and we’ve…

    Douglas Karr/ Marketing Technology Blogin How To's- 15 readers -
  • 5 Trends Shaping the Digital Travel Customer Experience (Infographic)

    …, 76 percent of consumers share their experience on social media. Smart airlines are taking advantage of this trend for improved efficiency in the social customer service experience. Check out the infographic below to see how mobile will create more disruption in the travel industry. Top image courtesy of Shutterstock. …

    AllFacebook- 22 readers -
  • Report: Social Media is the Slowest Way to Resolve Customer Service Issues

    … Social media could be an excellent opportunity for companies to provide customer service. However, many companies fail to provide a positive, or even adequate experience. A whitepaper titled The State of Customer Service 2015 from The Northridge Group, examined current customer attitudes toward online customer service from more than 1,000…

    AllFacebookin Social- 19 readers -
  • Social Customer Service: Why It Pays To Meet Your Customers On Social Media

    … Did you know that 3 out of 10 people would rather reach out to a business on social media instead of picking up the phone? The growth of social media has transformed the nature of the conversation between businesses and their clients. Instead of occurring behind closed doors on a private phone line, the majority of customers’ questions…

    Hootsuitein Social- 8 readers -
  • Social Intelligence Platform Clarabridge Acquires Engagor

    … Clarabridge, provider of customer experience management software, recently acquired the real-time social engagement platform Engagor. Together, the goal is for Clarabridge offer an end-to-end solution for customer service and customer relationship management. Clarabridge already analyzes, collected and implemented customer feedback…

    Inside Facebookin Social- 14 readers -
  • Expand Customer Service with the WebsiteAlive App for Hootsuite

    … chats with support or sales teams. Whether you’re looking to speed up customer service or convert more sales from social, the integration of WebsiteAlive and Hootsuite empowers your business to bridge the divisions between social media, your website, and online chat to create a seamless customer experience. Learn more Integrate social media…

    Hootsuitein Social- 15 readers -
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