Social Enterprise

  • CEOs are finally embracing social. What does it mean to you?

    … There was a great Harvard Business Review article recently on CEOs and social media. There has been a dramatic change in just a few years and it’s worth sharing a few of the survey results and thoughts on what this means to you. An analysis found that 80 percent of the CEOs of the world’s largest 50 companies are engaged online and on social…

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  • Social selling, social business, social employees and other hype

    … on here? The surgeons strongly bought based on face-to-face relationships. The data confirmed this, the employees confirmed this, the competitors were capitalizing on that, but the division was too eager to drink the social selling Kool-aid and wasted a lot of time and money. Like any change in strategy, start with the data, not a tactic. Now…

    {grow}in Social- 8 readers -