Social Enterprise

  • CEOs are finally embracing social. What does it mean to you?

    … out? The post CEOs are finally embracing social. What does it mean to you? appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. Related Stories Social selling and the social enterprise: From fantasy to reality Social selling, social business, social employees and other hype Is there a place for social media in a boring business? …

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  • Social selling, social business, social employees and other hype

    … seen cases where even that is not a guarantee of success. “Social business” sounds good in theory but it is very difficult to achieve in practice. 2. The social employee Another attractive idea is unleashing the power of employees to serve as social media advocates of your brand. Again, not a concept without merit, but a “trend” that is over-hyped…

    {grow}in Social- 8 readers -