Social Following

  • How to Use Hashtags to Increase Your Campaign’s Reach

    … a targeted following through the hashtag campaign. How do you track the follower growth? You can manually track the metrics by keeping a spreadsheet you update each week. You would have to log follower changes, plus weekly engagement rate before the event. Since you can only keep track of one account for each of Twitter’s built-in analytics dashboard…

    Marketing Technology Blog- 22 readers -
  • The Key Metrics of Analytics for Inbound Marketing

    … each traffic source, attribution and behavior, and year over year progress with benchmark comparisons. 1 to 2 times per month – review keywords, landing pages, email metrics, call-to-action performance, social followers, social likes and shares, blog analytics, and inbound links, and search optimization. One tip that may help you is to work…

    Douglas Karr/ Marketing Technology Blog- 28 readers -
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