Social Influence Marketing

  • Social advocacy marketing gains legitimacy

    … Possibly no trend has captured the attention of marketers more than the opportunity to tap into the emerging group of Citizen Influencers. Propelled by their content and legions of loyal fans, true product advocates are seen as an extremely powerful force for any online marketing mix these days. It has also been the scene of some ugly abuses…

    {grow}in Social- 4 readers -
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