Social Listening

  • SentiOne vs. Conversocial: Why One Is Better for Social Listening

    … It’s easy to see social media as unimportant, trivial, and distracting. But the fact is that so many people are on social media, you need to be on it too. If you are a brand, it is essential that you participate in social listening. People will talk about you on social whether you are on it or not, particularly if you are gaining any kind…

    Dana Davis/ Growmap- 21 readers -
  • Why You Need an Integrated Digital Marketing and Social Media Plan

    … for a business with problems. It needs to be integrated with other digital and marketing programs. Most importantly it needs to be based on and aligned to business goals where it can make the greatest impact. If you are ready to start leveraging social and digital marketing to help grow your business you need an integrated plan with goals…

    Pam Marketing Nutin Social Content- 31 readers -
  • Power of Emotion: 8 Foundations to a More Human Brand

    … marketing strategy) Your Logo is Not Your Brand – Brand Strategy in a Nut Shell You Are the Media! Social Brand Humanization: Authenticity vs Transparency 50 Ways to Inspire Your Audience (white paper) 10 Tips to Focus on Needs of Your Customer 8 Steps to Develop a Social Business Plan (white paper) Free webinars: We are also launching…

    Pam Moore/ Pam Marketing Nutin Social Content- 21 readers -
  • Smarter Marketing With a Data-Driven Technology Stack

    … At a strategic level, a social intelligence practice is built to provide valuable insights to marketers and, in turn, to drive smarter business decisions and business impact. It then stands to reason that your social listening data needs to be talking to, and integrated with, other parts of the business. A while back, I wrote a piece looking…

    AllTwitterin Social- 33 readers -
  • Humanize It: 10 Tips to Make Your Tweets More Human

    … are all about you and it’s obvious you are only using social media and Twitter to blast noise about yourself. Newsflash: You can not fake relevancy or caring using social media. Your audience knows.Click To Tweet The concept of people buying from people was not invented by Facebook or any other social network. People have been connecting with other…

    Pam Moore/ Pam Marketing Nutin Social Content Twitter- 37 readers -
  • Automated Systems: When It Pays to Put Those Eggs in One Basket

    … social media monitoring tools make you way more effective. Most social listening platforms, like NetBase, help you understand the emotions driving social conversations, allowing for more authentic connections with consumers. When your team has access to real-time data, decisions can be made quickly about how best to leverage insights or deal…

    Mary C. Long/ AllTwitter- 26 readers -
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