Social Listening

    • Humanize It: 10 Tips to Make Your Tweets More Human

      Are you speaking to your audience in a way that they understand? When you tweet do people listen? Do they take action? Do your tweets help you increase brand equity, generate leads and sales? Are your tweets helping you grow community and nurture relationships? Are your tweets helping you increase the ROI of all of your content marketing, digital and brand marketing? If you answer no to any .

      Pam Moore/ Pam Marketing Nutin Social Content Twitter- 13 readers -
    • 5 Ways to Humanize Your Brand with Data and Social Media Insights

      Have you ever thought about the quality of the human connections you make via social media? It’s easy to get lost in the numbers, or to get over focused on followers, likes, shares, views, listens and the list goes on. It’s easy to get lost in a sea of avatars and data insights. As marketing leaders we must remind ourselves that behind every click, share, like, view, listen ...

      Pam Moore/ Pam Marketing Nutin Social Content- 10 readers -
  • Automated Systems: When It Pays to Put Those Eggs in One Basket

    … for entrepreneurs and small and midsized businesses, using a payroll or HR platform helps cut costs early on, freeing up time to make real moves and scale your brand. A few to try: Sage, Patriot, Due and Inova for payroll, and TSheets, BambooHR and Greenhouse for HR. Marketing insights Social marketing still requires a human element, but automated…

    Mary C. Long/ AllTwitter- 13 readers -
  • ScribbleLive Spark: Automate Content Research with Watchlists

    … Welcome back to our ScribbleLive Spark series, where we outline tips and best practices to use our products for effective results. The first post in the series outlined how marketers can improve their workflows using ScribbleLive Plan. This week we dive inside ScribbleLive Insights and discuss how to use influencer research to fuel your content…

    Visual.lyin Content- 11 readers -
  • 5 Content Marketing Tactics You’re Still Getting Wrong

    … a lot of traffic to your site, then you should focus your efforts on creating more content around that term. This will help you reinforce your relevance and boost your search ranking for that particular term. This should hopefully lead to more traffic and monetization opportunities for your efforts.” If you don’t understand search engine optimization…

    Mary C. Long/ AllTwitterin Social SEO Content Google- 13 readers -
  • Social Listening Insights into the US Elections

    … The US Elections have been fascinating to observe this year. While the battle plays out across the United States at rallies & TV shows and via attack ads and debates,... The post Social Listening Insights into the US Elections appeared first on Plus Your Business. …

    Plus Your Business- 9 readers -
  • Social Listening Is Key, but What Should Brands Be Listening for?

    … “Most people do not listen with the intent to understand; they listen with the intent to reply.” Stephen R. Covey, the brains behind The Seven Habits of Highly Effective People, was spot-on. Many marketing leaders and teams make this mistake when approaching social programs. As both a chief marketing officer and a leader at a social software…

    AllTwitterin Social- 25 readers -
  • You Can’t Buy Brand Advocates or Social Media Friends

    … understand and embrace the know, like, trust and pay model for growing their business. At the heart of business today is people. At the heart of social media is people. Marketing leaders and brands that embrace and master the art of human connection will leap frog years ahead of their competition that only focuses on clicks, follows and likes. You…

    Pam Marketing Nutin Social Content- 14 readers -
  • 5 Tips for Using Social Listening to Understand Customers

    … insights about their customers. Anil Kaul, CEO of social analytics technology provider Absolutdata, says that many marketers think of social listening is changing. For the last few years, marketers have been focused on listening in a very literal sense to what consumers are saying about their company, product or brand, and using that information…

    AllFacebookin Social- 16 readers -
  • Social Should Be Subtle: Ways You’re Misusing Trending Topics

    … — but capitalizing on it was pure skill by Oreo. If you regularly participate in real-time social listening, you’ll have a sense of the “temperature of the room” – as well as the ability to think on your feet – when you want to chime in on those lucky moments. To jump or not to jump, that is the question The question to ask is always “What’s the potential gain…

    Mary C. Long/ AllTwitterin Social- 13 readers -
  • 4 Big Social Media Lessons From a 70-Year Old Brand [PODCAST]

    …. They had profiles on several social media channels, but weren’t doing anything with them. Then, four years ago, they realized that a sizable number of people had been doing more than just liking them or following them. People were attempting to engage with U-Haul by asking questions and/or complaining. Listening beyond their own profiles, U-Haul…

    Relevancein Social Content Facebook Twitter- 10 readers -