Social Media 2015

  • The State of Content Marketing 2015 [INFOGRAPHIC]

    … Close to one third of marketers believe that content marketing will be the most commercially important digital marketing trend for 2015, and half expect their budgets to increase accordingly, reveals a new study. Smart Insights polled more than 600 readers about their marketing activity for 2015, and found that 29.6 percent of respondents…

    Shea Bennett/ Inside Facebookin Social Content- 26 readers -
  • 70% of Marketers Will Increase Social Media Spend in 2015

    … The vast majority of marketers will increase their social media advertising spend in 2015, reveals a new study. In their State of Marketing 2015 report, Salesforce polled 5,000 marketers about their budgetary changes for this year and found that 70 percent of respondents planned to boost social media ad spend. 70 percent said…

    Shea Bennett/ AllTwitterin Social Twitter- 26 readers -
  • 10 Marketing Predictions for 2015 [INFOGRAPHIC]

    What’s been the marketing story of 2014? Content marketing? Perhaps. It’s certainly consumed a lot of digital column inches. But, now that we find ourselves in the tail end of the year, we’re itching for something new. So, here’s the big question: what’s coming next? A better use of marketing data and analytics? CMOs spent 8 percent of marketing budgets on analytics this y ...

    Shea Bennett/ AllTwitter- 3 readers -
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