Social Media Ads

  • What is Programmatic Advertising & Marketing?

    … available across every social media platform. Each solution has it’s own highly-customizable targeting options dependent upon profile, behavior, geographic location, or even device. This provides an opportunity for marketers to develop advertising that moves with the prospect through to a conversion. This is a far more sophisticated bidding and timing…

    Douglas Karr/ Marketing Technology Blog- 40 readers -
  • A History of Social Media Advertising [INFOGRAPHIC]

    … Facebook’s launch of Pages back in 2007 was (arguably) the beginning of social media advertising. For the first time, brands could establish a strong presence on Facebook and build a large audience of potential customers, giving birth to the term “cost per fan”. (more…) New Career Opportunities Daily: The best jobs in media. …

    Shea Bennett/ AllTwitterin Social- 2 readers -
  • The Questions That Aren’t Being Asked About Ello

    I’m sure someone is asking these questions, but I’m going to take a stab at it anyways because I haven’t found them. I joined Ello quite early – thanks to my friend and fellow marketing tech addict, Kevin Mullett. Immediately, within the small network I roamed and discovered some amazing people that I had never met before. We began sharing and speaking… and it was quite amazing.

    Douglas Karr/ Marketing Technology Blog- 11 readers -
  • Social Media Advertising: Myth Busted [INFOGRAPHIC]

    … There’s no point paying for ads on social media because brands can market themselves for free. Right? Wrong. Targeted advertising on social media upgrades your organic marketing campaign, efficiently acquiring new customers and leading to greater sales conversions. Okay. But paid advertising has the same effect on every social site – right…

    Shea Bennett/ AllTwitterin Social- 2 readers -