Social Media Ads

  • What is Programmatic Advertising & Marketing?

    … of programmatic advertising associated with yesterday’s systems. Social media advertising platforms are largely conducive to programmatic marketing because of their flexibility and the volume and array of data available. Yieldr’s latest infographic highlights five of the biggest social media networks and the benefits of combining them with a programmatic platform. © 2014 DK New Media. …

    Douglas Karr/ Marketing Technology Blog- 44 readers -
  • A History of Social Media Advertising [INFOGRAPHIC]

    … Facebook’s launch of Pages back in 2007 was (arguably) the beginning of social media advertising. For the first time, brands could establish a strong presence on Facebook and build a large audience of potential customers, giving birth to the term “cost per fan”. (more…) New Career Opportunities Daily: The best jobs in media. …

    Shea Bennett/ AllTwitterin Social- 2 readers -
  • Social Media Advertising: Myth Busted [INFOGRAPHIC]

    … There’s no point paying for ads on social media because brands can market themselves for free. Right? Wrong. Targeted advertising on social media upgrades your organic marketing campaign, efficiently acquiring new customers and leading to greater sales conversions. Okay. But paid advertising has the same effect on every social site – right…

    Shea Bennett/ AllTwitterin Social- 2 readers -
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