Social Media Analytics

    • How to Improve Your SEO and Social Media Presence

      You can be a blogger producing the best content in the world and never be found online. Or you might have a quality product, ethically sourced at the most affordable prices. But if no one knows about you, no one is going to buy from you. Everyone who wants to be found online has three primary concerns.

      Growmapin Social Paid Search SEO How To's- 13 readers -
  • How to Boost Your Social Media Presence with Competitor Analysis

    Are you having trouble growing your brand presence with social media marketing? Competitor analysis could be the perfect solution. The social media landscape is crowded, and it’s hard to get an edge over your competition. When you’re first starting out, it’s nearly impossible to compete with businesses that have thousands of social media followers.

    Sameer Panjwani/ Growmap- 24 readers -
  • Adapting To The NEW Consumer With Better Analytics

    … when digital friend Hessie Jones, Chief Strategy Officer at, reached out to tell me that I may be living in the past. Hessie went on to say that the new consumer needs more context for tracking performance, so I decided to interview her and find out exactly what she means, how she defines the new consumer, and how our marketing goals…

    {grow}- 15 readers -
  • What is Social Media Monitoring? Everything You Should Know!

    … effective means of garnering a prospective customer’s trust. This infographic from Salesforce and Unbounce walks through the terminology and basics of social media monitoring. From terminology – like the difference between listening, monitoring, management, analytics, and intelligence – to the actual techniques for your brand to engage on social media effectively. What is Social Media Monitoring © 2016 DK New Media. …

    Douglas Karr/ Marketing Technology Blogin Social- 32 readers -
  • Three Types of Goals and KPIs Needed for Social Media Analytics

    … By Brooke B. Sellas, {grow} Contributing Columnist Good social media analytics are needed for businesses to understand the social consumer. But which goals and key performance indicators (KPIs) are most needed? And why? Companies looking to garner better social media results need to start with those two questions — and from my experience…

    {grow}in Social- 16 readers -
  • Digimind: Social Media Analytics for the Enterprise

    … Digimind is unique in that they partnered with Ditto and integrated an image recognition system to their toolset, offering brands the opportunity to monitor social mentions that may be visual without a textual mention! This advancement can be utilized several ways: Performance analysis of a sponsorship or partnership during a music, sports…

    Douglas Karr/ Marketing Technology Blogin Social- 34 readers -
  • Top Social Media Analytics Providers

    … Social media analytics providers are the solution to a problem marketers have long bemoaned: the difficulty of measuring the R.O.I. of social media marketing. It is true that most social media websites don’t provide enough actionable data to build a comprehensive system for measuring a company’s R.O.I on their platforms. However, there…

    Growmapin Social- 19 readers -
  • Twitter Analytics: The Only Guide You’ll Ever Need

    … growth Profile of followers Engagement rate Link clicks. Price: Free. Action: Read this post on Twitter analytics. 2. Simply Measured Simply Measured provides a very comprehensive social media analytics platform, which includes Twitter. Some of the functionality includes: Profile analysis Competitive analysis and benchmarking…

    Ian Cleary/ RazorSocialin Social- 24 readers -
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