Social Media Analytics

  • The Size and Importance of the Social Media Analytics Market in 2017

    … to these tools and the importance of social media in modern life, the social media analytics market have emerged as one of the fastest growing markets worldwide. According to Markets and Markets, the global social media analytics market will grow from 1.60 billion US dollars in 2015 to 5.40 billion US dollars by 2020. Let’s go through some other…

    ppc.orgin Social Paid Search- 21 readers -
  • [Webinar Highlights] How to Make Full-Funnel Impact with Social Media

    … Today we hosted a webinar with Socedo: How to Make Full-Funnel Impact with Social Media. This webinar focused on the ability of social media to touch the entire sales funnel—as long as you are strategic about social intent data and guiding customers through appropriately. Lucy Hitz Head of MarComm, Simply Measured Aseem Badshah CEO & Founder…

    Simply Measuredin Social How To's- 27 readers -
  • Learn How to Uncover These 8 Essential Insights Using Twitter Analytics

    … Trending Events If you want to succeed as a social media marketer, then you always need to stay at the top of your game. Doing so involves pushing the envelope and staying updated with all the ongoing trends. Fortunately, Twitter Analytics can make your job a whole lot easier by helping you design your next marketing campaign around a trending event…

    Growmapin Social Twitter How To's- 23 readers -
  • How to Improve Your SEO and Social Media Presence

    …. Here’s what your dash will look like after you’ve been using Mondovo for a while. The menu on the left-hand side of the dash lists your main areas of focus: SEO, Social, and Web Analytics, as well as the Website Emulator, which displays how your website will look on different devices. As you begin collecting data in each of these areas, you…

    Growmapin Social Paid Search SEO How To's- 27 readers -
  • How to Boost Your Social Media Presence with Competitor Analysis

    … Are you having trouble growing your brand presence with social media marketing? Competitor analysis could be the perfect solution. The social media landscape is crowded, and it’s hard to get an edge over your competition. When you’re first starting out, it’s nearly impossible to compete with businesses that have thousands of social media…

    Sameer Panjwani/ Growmapin Social How To's- 41 readers -
  • Adapting To The NEW Consumer With Better Analytics

    … By Brooke B. Sellas, {grow} Contributing Columnist While your customer may not have seemingly changed, a NEW consumer has been shaped and molded by online channels, marketing, and sales. At least, that’s what Hessie has to say. In my last post for {grow}, I wrote about three goals and KPIs needed for social media analytics but was surprised…

    {grow}- 30 readers -
  • Three Types of Goals and KPIs Needed for Social Media Analytics

    … By Brooke B. Sellas, {grow} Contributing Columnist Good social media analytics are needed for businesses to understand the social consumer. But which goals and key performance indicators (KPIs) are most needed? And why? Companies looking to garner better social media results need to start with those two questions — and from my experience…

    {grow}in Social- 22 readers -
  • Digimind: Social Media Analytics for the Enterprise

    … to extraction tools, intelligence crawlers, password-protected sources and the invisible web. Text Mining – Natural Language Processing Technology based on machine learning and semantic analysis engines for automatic categorization and event detection. Real-time Analysis – real time analysis of historical data with 14 exclusive analysis engines…

    Douglas Karr/ Marketing Technology Blogin Social- 37 readers -
  • Top Social Media Analytics Providers

    … Social media analytics providers are the solution to a problem marketers have long bemoaned: the difficulty of measuring the R.O.I. of social media marketing. It is true that most social media websites don’t provide enough actionable data to build a comprehensive system for measuring a company’s R.O.I on their platforms. However, there…

    Growmapin Social- 26 readers -
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