Social Media Analytics

  • Learn How to Uncover These 8 Essential Insights Using Twitter Analytics

    … Trending Events If you want to succeed as a social media marketer, then you always need to stay at the top of your game. Doing so involves pushing the envelope and staying updated with all the ongoing trends. Fortunately, Twitter Analytics can make your job a whole lot easier by helping you design your next marketing campaign around a trending event…

    Growmapin Social Twitter How To's- 18 readers -
  • How to Improve Your SEO and Social Media Presence

    … is coming from, who is linking to them, and which of their content is the most popular. While there are many SEO services to which you can turn, Mondovo is an excellent resource for evaluating your online performance. Mondovo gathers in-depth data on your keyword ranking and competition, your site and page optimization, and your social media…

    Growmapin Social Paid Search SEO How To's- 21 readers -
  • How to Boost Your Social Media Presence with Competitor Analysis

    … Are you having trouble growing your brand presence with social media marketing? Competitor analysis could be the perfect solution. The social media landscape is crowded, and it’s hard to get an edge over your competition. When you’re first starting out, it’s nearly impossible to compete with businesses that have thousands of social media…

    Sameer Panjwani/ Growmapin Social How To's- 29 readers -
  • Adapting To The NEW Consumer With Better Analytics

    … By Brooke B. Sellas, {grow} Contributing Columnist While your customer may not have seemingly changed, a NEW consumer has been shaped and molded by online channels, marketing, and sales. At least, that’s what Hessie has to say. In my last post for {grow}, I wrote about three goals and KPIs needed for social media analytics but was surprised…

    {grow}- 18 readers -
  • What is Social Media Monitoring? Everything You Should Know!

    … effective means of garnering a prospective customer’s trust. This infographic from Salesforce and Unbounce walks through the terminology and basics of social media monitoring. From terminology – like the difference between listening, monitoring, management, analytics, and intelligence – to the actual techniques for your brand to engage on social media effectively. What is Social Media Monitoring © 2016 DK New Media. …

    Douglas Karr/ Marketing Technology Blogin Social- 36 readers -
  • Three Types of Goals and KPIs Needed for Social Media Analytics

    … By Brooke B. Sellas, {grow} Contributing Columnist Good social media analytics are needed for businesses to understand the social consumer. But which goals and key performance indicators (KPIs) are most needed? And why? Companies looking to garner better social media results need to start with those two questions — and from my experience…

    {grow}in Social- 17 readers -
  • Digimind: Social Media Analytics for the Enterprise

    … – offers competitive and industry monitoring so you can anticipate market shifts and identify business opportunities. Social Command Center – a real-time display center to showcase your brand’s social visibility. With Digimind Social, you can monitor, analyze, engage, report, measure ROI, and manage your reputation online. Visual Listening…

    Douglas Karr/ Marketing Technology Blogin Social- 37 readers -
  • Top Social Media Analytics Providers

    … Social media analytics providers are the solution to a problem marketers have long bemoaned: the difficulty of measuring the R.O.I. of social media marketing. It is true that most social media websites don’t provide enough actionable data to build a comprehensive system for measuring a company’s R.O.I on their platforms. However, there…

    Growmapin Social- 22 readers -
  • Twitter Analytics: The Only Guide You’ll Ever Need

    … growth Profile of followers Engagement rate Link clicks. Price: Free. Action: Read this post on Twitter analytics. 2. Simply Measured Simply Measured provides a very comprehensive social media analytics platform, which includes Twitter. Some of the functionality includes: Profile analysis Competitive analysis and benchmarking…

    Ian Cleary/ RazorSocialin Social- 24 readers -
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